Shopper Insights that scale! 73% Say they are much more likely to buy after sampling a product WHY SAMPLING MATTERS Optimize Your Customer Journey Inspire (Awareness/Interest) Plan (Consideration) Buy (Decision) Live (Loyalty) Receive RISK FOR BRAND RISK & STRESS FOR CONSUMER Traditional Buyer Journey: Sampoll Buyer Journey: What if we flipped the model so that sampling new products was more accessible, easy and fun for shoppers - online and offline?! The Disconnect in Product Sampling Data Difficult to measure ROI on product sampling/testing campaigns. Big Box stores provide very limited data - but not first party data. There isn’t a platform to facilitate a meaningful conversation beyond the sample. Demand for more personal shopping experiences is growing. Brands are struggling to deliver a more personal experience without the proper data points on existing customers or potential customers.. Online/ in-Store ads and paid/fake product reviews are flooding the internet making it more difficult to stand out among your competitors as they “game the system” and block your potential reach to new consumers. How Sampoll Helps Brands We’re helping brands centralize insights and elevate conversations with shoppers that go beyond the first product sampling interaction. Our goal is increase brand loyalty, trust, reciprocity and optimize the customer experience. Our platform integrates with existing data, as well as offers cost-effective tools to expand first party shopper data collection. Additionally, we’re reinventing how giveaways and surveys look and feel by offering brands a library of templatized and custom branded experiences to choose from. Customer engagements and data collection is powered by our proprietary virtual brand ambassador and conversational AI bot, “Sam” and leaves a lasting impression on your audience unlike those “boring old surveys” 5 Brands Using Sampoll Brands Using Sampoll 6 (AS SEEN ON SHARK TANK) The Sampoll Platform The Sampoll Platform Online: ● “Giveaway/Freebie” branded experience template ● Interactive “experiential campaign” templates (virtual wine tasting experiences, cooking experiences, meditation experiences, quizzes, pulse polls) ● Conversational machine learning intelligence for better customer data optimization. ● Campaign optimization services ● Customer post-campaign retargeting capabilities In-Store: ● Staff/Ambassador reporting app for In-Store demos. Online Giveaway Template Conversational Experience Feedback Template Products coming soon! The Request “Samples” Button and Chrome Extension An embeddable button that helps consumers request a sample and allows you to capture the right insight in the process! A chrome extension to enable consumers to request any product sample on the web! The Sample Box Program Get included in our monthly product sample box that ships straight to consumers homes (includes guided Sam AI feedback flow) The Pulse Poll Template A series of customizable engaging bite-sized polls to help with affordable customer research. The Live Digital Demo Template Run an interactive live digital demo on Facebook Live, Youtube, or other channels with our network of experienced brand ambassadors (complete with interactive polls, request a sample CTA, purchase links, and more) Pre-Targeting Shopper intelligence that will optimize your customer targeting even before you launch your campaign! Sampoll Beta Program - Pricing $49/Month 12% commission on referral sales 1 Campaign* 500 Sam Interactions 5 Custom Questions Basic Reporting $0.15/ additional Interaction 1 Marketing Blast to our Affiliate Partner Network $2.50/event (in person)** $99/Month 10% commission on referral sales 2 Campaigns 1000 Sam Interactions 10 Custom Questions Basic Reporting $0.12/ additional Interaction 2 Marketing Blasts to our Affiliate Partner Network $2.00/event (in person)** $199/Month 8% commission on referral sales 3 Campaigns 2000 Sam Interactions 20 Custom Questions Basic Reporting $0.08/ additional Interaction 3 Marketing Blasts to our Affiliate Partner Network $1.50/event (in person)** ADD-ONS ● Recap App for In-Store Demos** ● Custom Post-Campaign Reports ● Data Imports/API Integrations ● Retargeting Campaigns ● Pre-Campaign Optimization ● AI Generated Actionable Insights ● Logistics/Fulfillment ● Custom Marketing Assets 9 Case Study - Maison Marcel Wines Campaign Objectives: Maison Marcel wanted to increase online customer trial rate, social followers and broader organic brand reach but didn’t want to invest hundreds of dollars on paid ads. Sampoll Campaign: 12 Bottle Giveaway - Maison Marcel teamed up with Sampoll to host a 7-day online giveaway via the Sampoll Experience platform. Benefits: Maison Marcel was able to uncover valuable first-party data and found a whole new customer segment (Females Ages 45-65) that like their products. They discovered a majority of consumers that engaged with the giveaway were also interested in “Health and Wellness.” They successfully gathered taste preferences of their customers, helping to make better shopping experiences that churn more customer loyalty! Metrics (7-day campaign) ● 1% increase in social followers (Facebook & Instagram) ● 5% increase in new email subscribers ● 10% Survey Conversations completed Maison Marcel October '20 Giveaway Sam Traditional In-store sampling ● The typical cost range is $150-$300 to set up an in-store demo so it’s important to measure the success of your demos. Source ● Sampoll will help you maximize ROI for in-store demos/activations while providing you real-time tracking of your demo events. ● Sampoll empowers your demo staff to capture consistent and high-quality first-party customer data effortlessly. APP FOR IN-STORE DEMOS Receive Immersive PPEs Live Buy Receive Immersive PPEs Live Buy Virtual In-home sampling costs with Sampoll: ● $99 per campaign - (Most Popular Plan) Includes: ○ No Booth costs ○ No Staff overhead costs ○ No Transportation costs ○ No Product handling fees ○ No Training costs ● Multi-touch interactions - Highly engaged conversations with customers before and after they make a purchase! ● Direct first-party access to customer data ● Scalable traffic with online consumers for up to 30 days vs. 1 day for in-store demos. ● Scalable reach with no limit to specific geographies VIRTUAL DATA COLLECTION USING CONVERSATIONAL AI CHATBOTS Find out how Sampoll can work for you! 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