Jaime Eisen Senior Account Manager, Public Relations [email protected] Mint June 2021 – Present (647) 224-9674 I develop strategy and manage media relations and influencer programs for major lifestyle brands while overseeing team resourcing, budgets, and client www.jaimeeisen.com communications. Clients include: Vitamix, Everlane, Nespresso, YouTube, Jameson, Ungava, Hershey, and more. Education Publicist Freelance Summer 2020 – Present Pratt Institute Select clients and projects include: Somewhere Inn, PR & Partnerships Lead; Return, Seek, Carry Pride Campaign; Tastry, Account Associate (Versalles 2015–2017 Creative); Northern Helm, PR & Partnerships Lead; Grape Witches; Virtual MA, Media Studies Cocktail Class; Mark Krebs; and kintaro. Concordia University Board of Directors 2009–2013 Art Metropole November 2020 – Present Honours BA, Journalism I am a Director on the Board of Art Metropole, a non-profit with a focus on the production, dissemination, and contextualization of artist-initiated publications. The Board oversees the overall direction and strategy of the Awards business and brand. Award for Excellence in Marketing & Communications Manager Academic Achievement The Power Plant September 2019 – June 2021 2017 I led the Marketing & Communications department, managing and facilitating all internal and external communications, including PR and crisis communications, partnerships, brand marketing, social media, documentation, Golden Key Honours Society publications and production, and media buying. I oversaw department finances 2009-2013 and personnel and assisted in the production of events including Power Ball. I also led all strategy and branding initiatives, including the development of a Canadian Living Journalism Prize long-term integrated communications plan. 2010 Public Relations Director With/out Pretend and The Vault August 2017 – January 2021 I directed all public relations initiatives for With/out Pretend, an independent ETC. publisher committed to providing a platform for those who aren’t typically given space to share their voice. Publications & Interviews: Co-Founder & Publicity Director DAZED Digital, Beatroute, The gf Content August 2017 – September 2019 Mirror, The Link, Canadian Living, I founded a collective that developed collaborative and innovative campaigns She Does The City, VICE, The for women- and queer-led small businesses and creatives. Clients included Vault, On Pleasure, Ephemera, Kathryn Bowen, brodflour, Nox, Kinda Sleepwear, 100% SILK, Grape Witches, Refinery 29, Latitude, NOW, and Good Space. thesuperloop Brand Strategist Speaking & Events: Puncture Design May 2017 – August 2019 • Speaker: Environics Analytics I developed comprehensive brand strategy, copy, and creative assets for clients User Conference, Speaker, 2020 including Bonnaroo, the Institute for Canadian Citizenship, the Toronto Biennial • Organizer: On Distance, 2020 of Art, NXNE, Art Toronto, Apple Music, the CBC, and Herb. I developed long- term relationships with key stakeholders and implemented impactful brand • Speaker: The Pleasure Principle, solutions while managing timelines, budgets, and client communications. 2019 • Organizer: Body Party, 2019 Public Relations Specialist • Panelist: How to get PR for your Aerial Communications May 2012 – July 2015 small business, 2018 Working with clients including the Las Vegas Convention and Visitors Authority, Paramount Pictures, MTV, Honest, and Kripsy Kreme, I was responsible for drafting and disseminating press and promotional materials, facilitating large- scale events, and developing and managing publicity stunts and social media campaigns.
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