The Canva for Homes Design your dream home like a pro! 2023 PROBLEM Meet Rishi 35 year old Software Engineer Has bought his first house. Aspires for a stylish and functional home Rishi faces a Formidable Challenge How to transform the empty rooms into that dream home Hire a Designer? Time consuming, expensive and mixed reviews. PROBLEM “Dream home come true” remains a dream for homeowners Can’t visualize easily Difficult to visualize how different elements fit in their space. Design and Cost are inter-related Balancing design aspirations with budget limitations leads to a lot of iterations and unintended modifications. Existing 3D tools are Complicated These tools are built for professionals and have a steep learning curve SOLUTION A platform that fully empowers Rishi to design his dream home Easy to get started Easy to try multiple Good understanding of and DIY at own pace designs and products quality and costs to buy confidently Know what to do Design with confidence Budget under control SOLUTION Design & Visualise your home in 60 MINUTES SOLUTION We’re a consumer-first 3D home experience platform which empowers homeowners to easily create captivating designs using designer templates and products ( & soon buy confidently) Two Patents Granted in US and Two in India HOW IT WORKS 1 2 Design with confidence. Get Ai generated 3D Home in a click on Superbolter.com 3 Control your own budget 4 Execute with confidence. HOW IT WORKS Get a 3D Home Apply themes and personalize View the videos on www.superbolter.com ONE PLATFORM SOLUTION Designers Merchants Consumers Gain Visibility and Boost New Channel to reach Permanent 3D home ✓Earnings ✓ consumers and designers ✓ ✓Effortless Time Savings with pre-built libraries of ✓ Brand visibility and Sales ✓ Design and Buy with confidence Floorplans and Products ✓Rapid Visualization and Precise Cost Estimation BUSINESS MODEL 3 Main Revenue Drivers XX% Commissions on sale of products on the site or through brand affiliate SaaS ₹5k-₹36k/year subscription plans ₹10k-₹30k online designer services TRACTION The Market is hungry. Home owners love SuperBolter. Aug 2023* Cumulative Nos HomeOwner 25605 Users, 12x 16443 3D Homes, 7x 3263 Power Users 7x 76.1% Homeowners 12x 23.9% Professionals and Businesses 71.4% India 28.6% Rest of the world *Power User: is one who has used > 10 products and designs TRACTION SuperBolter is the new way to do up a home. FOR CONTEXT, Not Competition 100+ 3D homes per Day SuperBolter in June 2023 June ’23 20-30 homes per day HomeLane in FY23* …Product Dev and R&D User Trials GTM trial Nov 6th. 20-25 homes per day Livspace in FY22* * https://yourstory.com/2023/06/bengaluru-based-home-interior-startup-homelane TRACTION We have cracked design. We are figuring out commerce. XXXXX+ users 100+ Brands, XK+ Products 12x Jump in 2023. 25k+ monthly visitors Global Fortune 500 and National companies. XXX Products & XXX designs visualized Welspun Flooring, Phifer, Aristo, Century, etc XXX+ paid subscribers 4 Patents Granted ₹X Lakhs in SaaS revenue since 21 June 2023. 2 in USA and 2 in INDIA We have sold >₹XCr worth of products 2D to 3D Floorplan Converter ₹XCr+ worth of products in 3D Homes. 3D Visualizer + Live Estimator Web application Android Application MARKET Tapping into the $251Bn DIY Home Decor Industry CAGR 10.4% Global Home decor $715 Bn $51.5 Bn Global DIY Home Decor $251 Bn. (CAGR 4.7%) $28.6 Bn India Home Decor Market $28.6 Bn. $16 BN Home Tier 1 & Tier 2 $5 BN SOM 2023 2028 India Interior Design https://www.imarcgroup.com/india-interior-design-market https://market.us/report/home-decor-market/ , Statista, IBEF, IKEA report COMPETITION What sets us apart Redacted Floorplan Library & AutoDraw ✓✓ ✓$ ✓ ✓ Visual Quality ✓✓ ✓ ✓ Real Catalog ✓ ✓ ✓✓ Homeowner Friendly ✓✓ ✓ ✓ ✓ ✓ ✓ Integrated Marketplace ✓ ✓ HD Design Export ✓ ✓ ✓✓ ✓ ✓ ✓ ✓ One Click Designs ✓✓ ✓✓ ✓ ✓ Funding $350K $2.9Mn Acquired $469Mn $9.7Mn PARTNERSHIPS By providing tremendous user engagement SuperBolter attracts the best brands to its platform “SuperBolter has futuristic approach and they understand their client's requirements well to offer products and 100+ merchants / 30,000+ products services.” Mr. Vijay, Welspun Flooring ASK ₹8Cr Seed Round for a 18 month runway 3D of 30,000 + new homes +1250 Paid Subscribers Designers +2500 online design projects 0.5% conversion to sales +5000 Paid Subscribers Homeowners executed by Designers (₹10Cr GMV) in South India (₹5Cr Rev) (₹4Cr Rev) Key hires in across functions Release iOS, Oculus VR and iOS +5x product and design starting with Marketing and Ai Vision apps. Improve Discovery catalog. & Reco. Product-led-growth features. TEAM Scaled a traditional interiors startup Furdo to ₹4Cr+ /mo 3 Startups/10+ years together. Seasoned in Interiors Industry + Entrepreneurship Arvind Singh Founder & CEO Dileep Kumar CTO 21 years in 4 startups & corporates 15 years in Tech 3x Founder with a track record of launching and scaling successful 3x Founding team member. Instrumental founding team member startups. Over 8 years of experience in the home interior design in all three of Arvind's startups. industry. Leads a multi-functional team specializing in web development, Previous startups: Furdo (Home interiors company similar to AR/VR, computer vision, and deep learning. Livspace) and Vrixx (web2.0 multi-tenant platform for higher ed). Instrumental founding team member in all three of Arvind's Alumnus of Haas UC Berkeley and RV College of Engineering. successful startups. Embracing a Resilient Mindset. Passionate about continuous learning and implementing new insights into business and life. Plays Cricket and Badminton. Thank You We are the Canva for Homes and Spaces. [email protected] | +91 98457 36575 | www.superbolter.com 2023 Extra Slides 2023 WHY NOW The Timing Couldn’t be Better ~5x Market Trends: 5x Growth in Indian Real Estate Market this decade. Asia fastest growing. North America is largest. Traditional solutions ripe for disruption. 2020 2030 Tech Shifts: NVidia - rapid evolution of Powerful GPUs - a key hardware for 3D tech Apple Vision Pro launch will soon fuel consumer adoption of friendly AR VR gadgets Key Socio-economic drivers : Rising incomes, Aspiring middle class, High design awareness OTT/Social/Travels , Covid impact MARKET Digital Twin for every Home on the planet. 402K Homes bought in top 7 cities of India in 2022 ~5x 99 Mn Growth expected in Indian Real Permanent Homes in Estate this decade India 187 Mn Homes in India 2020 2030 2.3 Bn Homes in the World ~80% Contribution of the residential segment to the real estate sector Sources: Statista, Zillow, Architecture and Design, Census India, Yahoo Finance, Global Times. IPF Research, Proptiger, IBEF, Anarock FINANCIAL MODEL Financial & User Growth Projections Users (in Revenue Lakhs) in Cr Redacted Year Year 2023 2024 2025 2026 2027 Users (in Lakhs) 0.6 1.8 5.4 27.0 162.0 Revenue (in Cr) 10.4 31.1 93.2 465.8 2794.5 CASE STUDIES Successful Renovation Pilots By providing an effective solution to a pressing and blatant need SuperBolter has rave reviews from Brands and Designers Vijay, WELSPUN FLOORING Jyotsna, SCHNEIDER ELECTRIC Pranav, ARISTO BRANDS “SuperBolter has futuristic approach and “This is a hassle-free one stop solution for “Nowadays interior companies take 1-2 they understand their client's requirements their home needs at a fingertip. Its unique weeks to share 3D of designs which is time well to offer products and services. The platform and the idea of upgrading consuming. But on Superbolter, the 3D view passion of its young and vibrant team consumers choice through technology. In of the house is generated in fraction of the towards their work in order to delight their such a short span they have been able to time and the most important part is the clients with an endeavor to offer them more get many brands and partners under one access to huge collection of products and than expectations.” roof. And mostly their agile team.” catalogue of branded companies. The 3D view gives the client the idea of there dream will be.” ARCHITECTS DESIGNERS& VLAD PAPPA, Romania SANDY YAACOUB, Lebanon AHMAD (MA20, Egypt) (20 years of Architecture and Interior Designing For “This is the hardest part we face as interior “SuperBolter made it easy to design your European and Middle Eastern markets) designers, to be able to understand what home with few simple steps, and suitable the client really wants and which style. prices.” “I think the most important aspect here: Superbolter gives me great exposure and a people can benefit from the expertise of way to ensure that my designs would reach real designer but in a much more affordable the largest audience from all around the manner. I also like that it brings something world. A dream come true. What surprised ARPAN GHOSH (Kolkata) that is usually a premium service to people me most about it is that I didn't know such “Even a person who is non friendly with that otherwise could not afford it.” interactive technology existed. The quick technical stuff they can also customized process of assembling the design in a 3d their design in couple of minutes and they space must have definitely taken a lot of can visualize their dream home instantly” work to achieve.” Thank You We are the Canva for Homes and Spaces. [email protected] | +91 98457 36575 | www.superbolter.com 2023
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