BSMI is a leading marketing school and agency, offering hands - on expertise in both education and practical applications. Founded by experts with extensive international experience, who worked abroad before bringing their knowledge to Armenia, BSMI became the country’s first marketing school. Our innovative programs are crafted by lecturers from globally renowned universities and industry - leading professionals. Having established a global presence with online courses in Russia, Europe, and the USA, we are excited to introduce our latest offering, tailored to meet the evolving needs of local professionals. This flagship program is designed to equip you with the essential skills needed to craft impactful, persuasive presentations and excel in today’s competitive market. Our mission at BSMI is to bring international marketing education to Armenia, improving the local industry to meet global standards and helping professionals build successful careers locally without seeking education abroad. ABOUT BSMI 3 000 graduates with rewarded careers Knowledge from over 10 countries 99.8 NPS score Over 2 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F00011647 BSMI QUALIFICATIONS ROAD MAP 3 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F00011 647 One - day trainings (offline/online) Mid - term courses for training professionals Long - term courses for training professionals Intensive course for multi - industry specialists Educational program Who it is for • Beginners in the Field • Marketing Professionals • Business Owners • Marketers & Sociologists • Sales Managers, Analysts • Product & Brand Managers • Mass - market program • Beginners in the Field WHO STANDS BEHIND THE PROGRAM 4 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F0001164 7 Ani Knyazyan SENIOR MARKETING STRATEGIST WITH AWARD - WINNING INTERNATIONAL PROJECTS Education Yerevan State University Business School of Marketing & Innovation International Certification BSMI ISO Global Marketing Course Certification Professional Certification from the Internationally Certified Bonnie & Slide Academy Experience Over 90 international brand strategies from scratch to implementation Expertise with leading international organizations such as: • Menu.am • Cashme by GC • Artlife Kempinski Residencies (Armenia) • Banali.am • Colgate Armenia • BSMI • Dili Dairy • Lusarev Wines • Lumiere Optics Festivals 2x Platinum Winner at ”Marcom Awards” Head of Marketing Projects and Initiatives at BSMI Marketing Experience: 3+ years with local and international projects The “Corporate Course Of Creating Impactful Presentations" by BSMI is tailored to equip professionals with the skills to craft visually compelling, impactful, and results - driven marketing presentations for any business need. The course structure is based on: a) best practices and tools utilized by the expert with international expertise to communicate effectively and engage audiences. b) practical techniques for creating presentations that combine creative visuals, persuasive storytelling, and a clear focus on achieving marketing goals. The course prepares professionals to: • Create visually stunning and highly professional marketing presentations aligned with business objectives. • Use advanced design tools and frameworks to ensure presentations leave a lasting impression on stakeholders. This course is suitable for professionals from any industry or location. No matter your field or country, you'll gain practical skills to deliver impactful presentations that drive results. The program is designed for professionals across various industries and businesses in the following departments: • Marketing & Communications • Sales & Business Development • Product & Brand Management • Creative & Design Key Industries for Data Visualization Who it is for About the program 5 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F00011 647 CORPORATE COURSE OF CREATING IMPACTFUL PRESENTATIONS Marketing & Communiactions Business & Management Graphic Design Finance Media Communications Information Technologies (IT) 6 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F00011 647 • 8 offline lectures and practical assignments • Insights from an award - winning industry expert with over 3 years of experience and a portfolio of 250+ crafted presentations for local and international brands • Fully interactive experience • No theory, just practice How you will learn I. For Marketing & Communications professionals, this course offers advanced techniques to craft impactful, data - driven presentations that effectively convey brand value to diverse audiences. II. For Sales & Business Development specialists, this course will help not only captivate stakeholders but also present insights and performance metrics with clarity, translating complex data into compelling narratives that drive decision - making. III. For Product & Brand Managers, this course provides the skills to effectively present the brand vision, enhance product storytelling, and engage potential customers. How it will benefit This program is designed to be interactive, engaging, and focused on real - world applications, ensuring participants gain practical skills they can apply immediately. • Project - based learning • Collaborative group activities • Expert - led sessions with actionable insights • Practical assignments and live feedback What makes this course unique Real Estate & Construction Banks & Finance Health, Beauty & Fashion Food Delivery Services I T & AI Sectors NGO Our Partners CORPORATE COURSE OF CREATING IMPACTFUL PRESENTATIONS 7 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F00011 647 BSMI offers a course developed to international standards, tailored to the local market, delivering global - quality education. COURSE STRUCTURE Insights into professional presentation design for modern professionals BONNIE&SLIDE Corporate Course Of Creating Impactful Presentations BSMI 8 Days STRATEGIC FOUNDATIONS & PRACTICAL IMPLEMENTATION In this 8 - day intensive program, participants will master creating impactful marketing presentations. This course includes lessons on highlighting key information, using effective fonts, colors, and layouts, and organizing data into compelling visuals. Through hands - on workshops, participants will master developing slides that captivate audiences and drive results. STRUCTURE OVERVIEW Information Distribution on Slides Learn various methods for arranging information effectively on slides, ensuring clarity and balance. Lesson title Description Corporate Templates (Slide Templates) Learn how to work with corporate templates, ensuring consistency and professionalism across all presentations. Working with Images and Texts Gain skills in combining images and texts on slides. Learn how to position 1 - 5 images within a single slide for maximum impact. Digital Results Visualization Master the techniques for visualizing digital data, whether it’s negative or positive, and how to present it effectively. Working with Fonts and Colors Understand the fundamental principles of font and color usage. Explore how to develop concepts based on 2D (and beyond) images for design. Working with "Incompatible" Fonts Learn how to manage fonts that may not naturally align. Discover how to select the best font styles for presentations, graphics, and text. Explore compatible fonts and learn how to combine different font families within a presentation. 8 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F00011 647 9 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F00011 647 STRUCTURE OVERVIEW Working with Colors Study the basic principles of color usage in presentations, learning how to select colors based on the presentation’s topic. Lesson title Description Basic Concepts of Graphic Design Explore essential graphic design concepts used in presentations. Learn how to extract a coherent design concept from a logo for your slides. 10 | T +374 44 144 904 | E study@bsmi.am | ISO Certified Professional Postgraduate Education Institution | NoFSK.RU.0026.F0001 164 7 TESTIMONIALS FROM OUR ALUMNI Qnarik Petrosyan | Brand Manager at Megafood , a leading importer of top brands After months of searching through countless marketing courses, I struggled to find one worth the investment. I worried about the practicality. However, after completing the program, I confidently applied the knowledge and immediately secured a reputable job. I highly recommend BSMI to anyone aiming to specialize in marketing. ‘ ‘ Liana Zalinyan | Sales Manager at Bergdorf Goodman NYC Deciding on a marketing course was easy after attending just one open class at BSMI. The exceptional staff, skilled and approachable lecturers, and hands - on practical lessons made the experience outstanding. Simply put, BSMI is the best in the field. Davit Tonoyan | Head of the M arketing Department at the Center of Medical Genetics I joined on my manager’s advice while working as a medical representative. By the end of the course, I was promoted to Marketing Manager. Thanks to BSMI, I also manage large social media pages and grow my own brand. BSMI isn’t just a school — it’s a supportive community that gave my career a fresh start! Tatevik Sargsyan | Founder of the Hikers Creative Agency I am incredibly grateful to BSMI for an experience that exceeded my expectations. This school is a model for overall educational system, prioritizing quality knowledge, accessible teaching, and student comfort. MORE REVIEWS Romella Dayan | CEO of BD Retail Group LLC I am deeply grateful to BSMI for enlarging my mindset, expanding my knowledge in the field, and enhancing my understanding of customer insights. The program provided me with a fresh perspective on businesses and markets, equipping me with invaluable skills for future success. A special thank you to BSMI for fostering such an inspiring learning environment and for providing exceptional educators! ISO CERTIFICATE INTERNATIONAL PARTNERS TRUSTED PARTNERS PROFESSIONAL STAFF TALK TO OUR ADVISOR TODAY AND GET READY TO SHAPE YOUR FUTURE IN MARKETING! READY TO TAKE THE NEXT STEP IN YOUR CAREER? www.bsmi.am Call +374 44 144 904 Email study@bsmi.am Instagram bsmi.am Facebook @bsmi.am Enroll now Date: Customizable Duration : 8 sessions, with 2 hours each Tuition fee :