A guide to preserving the Second Amendment ]\ About Us DYA is committed to providing sound strategic advice to aid groups in the preservation and safe exercise of the second amendment as it was conceived. All Americans, regardless of race, creed or religion, have the right to oppose all forms of oppression and DYA firmly supports the Second Amendment as a citizen’s protection against violence. Our Principles What are you fighting for: The Second Amendment as an inalienable right as enshrined in the Constitution. The right to keep and bear arms shall not be infringed. Why are we fighting for it: Legislative and private pressures have made the right to bear arms untenable in many areas. Through community outreach, legislative interaction and industry involvement we will preserve our rights and empower Americans of all races, religion and creed. Who are we fighting against: Organizations who seek abolition of the second amendment under the guise of public safety a nd c ommon sense restrictions. These groups use deceitful tactics in an attempt to tie lawful firearm ownership to unpalatable social stigmas. They aim to obscure positive facts on firearm ownership and convince Americans into supporting more restrictions. Their agenda is financial, not ideological. The anti-firearm stance brings political funding and their emotional driven arguments are designed to leverage human emotion.. 1 ]\ Focus Areas It is in America’s interest to retain a robust Second Amendment as a bulwark against violent insurgencies, criminal victimization and state sponsored oppression. The following focus areas will help local leadership in stabilizing the legislative decrease in firearm rights, coordinate groups to a common purpose and counter the anti-firearm messaging. 1) Community Involvement: An electorate, aware of the value of safe and lawful firearm ownership, that can positively influence elections. a) Establish local leadership in each county and district. A distributed environment plays to our local strengths and avoids large events where well funded opposition groups can mass. b) Engage with local elected and non-elected law enforcement. Build communication lines and establish relationships to enhance symbiotic training and support opportunities for citizen groups. c) Engage with local school boards to hold firearm safety classes put on by local law enforcement and provide positive firearm safety messaging to students in their curriculum.. d) Coordinate local residents to regularly attend council and board meetings to provide positive firearm messaging, products and to show physical support for firearm freedoms. e) Coordinate with other local leadership, especially where state/federal representation overlaps. Ensure our groups are united. 2 ]\ 2) Legislative Outreach: A restored prominence to the Second Amendment in legal decisions and lawmaking. a) Identify local and state politicians who are 2A supporters and ensure they remain viable in the political atmosphere. b) Leverage local events to register voters to support firearms rights. c) Identify local and state politicians who are supporters and ensure they remain viable in the political atmosphere. Have ready available city, county and state wide representative contact information for easy contact within your area of operations (AOR). d) Leadership teams schedule individual and group meetings with local and state representatives to lobby for gun rights and to counter anti-firearm messaging. Focus attention on positive gun culture and continue to offer support for increased public safety in conjunction with local law enforcement and greater training. e) Recruit and coordinate Second Amendment supporters to run for political positions such as school boards, city/county leadership, sheriffs, and state legislators. 3) Media Relations: A flexible and persistence countermeasure to anti-firearm messaging through traditional and social media. a) Identify and promote friendly media outlets. b) Recruit a diverse set of technology savvy individuals, quality public speakers and celebrity personalities to amplify the many voices of self defense advocates online, at local events and academic institutions. c) Engage gun corporations to commit to the fight. Confiscation groups will drive them to do business with only the government. 3 ]\ d) Create pro-firearm articles that propagate firearm facts and positive firearm ownership. e) Counter the anti-gun group message i) Separate suicide from being a gun problem. Using suicide to restrict firearms only hurts survivors. ii) Provide template letters, email and social media campaigns to ensure representatives receive a coordinated message. iii) Engage in letter writing and social media campaigns. iv) Have ready and available tools that tell the truth about gun rights and dismantle the anti-firearm agenda. v) Counter the anti-firearm groups’ purported majority of support among women and minority groups. vi) Expose the anti-firearm groups as pure fundraising groups for the democratic parts. 4)Commercial Opportunities: An atmosphere of commercial firearm opportunities and innovation a) Continue to bring industry shows and commercial opportunities into Virginia in spite of existing or proposed laws. b) Work with local gun shops to allow citizens to trade out proposed illegal accessories or firearms with reduced financial impact. c) Develop new less than lethal self defense tools that empower citizens to protect themselves. d) Not every gun owner is prepared to flaunt new laws. Distribute existing firearm options that exist within the framework of new laws. 4 ]\ e) Work with industry experts to develop new options to exercise rights within the new laws being introduced. Conclusion The right to keep and bear arms is the right of all Virginians and Americans. Groups that seek to restrict how we exercise those rights have dominated the conversation. Through coordination, perseverance and motivated concepts we will expose the opposition and show the truth of lawful gun culture to our citizens. 5
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