CONTENT FORMAT Element Resolution File type File size Video length Copy length Additional requirements Content purpose Best case example Brand Home Header Small header image 2229 x 2145 px JPEG/JPG max. 2MB - - Make sure that the image is properly centered to accommodate the parallax motion effect. Provide a concise and engaging brand introduction, encouraging customers to follow the brand. Copy: Write the brand bio in 3rd person, including details like founding date, location, Designer information, style, and ethos. Avoid reinstating your brand name, as it will be shown in the logo directly above. Founded in 2008 with a collection of dresses celebrated for their cut and fit, Victoria Beckham’s eponymous label forms the basis of the modern woman’s wardrobe; versatile and wearable yet rooted in modernity with a sophisticated ease. Developed in London, today the brand offering includes ready- to-wear, footwear, expertly crafted eyewear, and timeless leather goods. Large header image 2079 x 1497 px JPEG/JPG max. 2MB - - Make sure that the image is properly centered to accommodate the parallax motion effect. Brand bio - - - - min. 180 - max. 430 characters Collection (option to use images or videos) Images Small header image 2229 x 2145 px JPEG/JPG max. 2MB - - Make sure that the image is properly centered to accommodate the parallax motion effect. Share an inspiring introduction to a campaign, collection, or collaboration, and highlight related products. Copy: Keep it short and to the point. Where possible, include the brand name in the top line. Please note that you will need to provide translations for each target market. Always submit your copy in normal sentence capitalisation , it will automatically be capitalised onsite, in keeping with our consistent theme. MISSONI SPORT HERITAGE BOTTEGA VENETA SPRING SUMMER 2023 NIKE X JACQUEMUS French allure mixes with activewear comfort in this collection that hits big on and off the court. EXCLUSIVE DL1961 X KSENIA SCHNAIDER Large header image 2079 x 1497 px JPEG/JPG max. 2MB - - Make sure that the image is properly centered to accommodate the parallax motion effect. Videos Small header video 1080 x 1036 px MP4 max. 20MB max. 60 secs - Large header video 1440 x 1036 px MP4 max. 20MB max. 60 secs - Small poster image 1080 x 1036 px JPEG/JPG max. 2MB - - Large poster image 1440 x 1036 px JPEG/JPG max. 2MB - - Brand name - - - - max. 18 Subtitle - - - - max. 30 (15 per line) ideally 2 lines Description - - - - max. 180 Brand Story Video Recommended: 1080x1554 px Alternative: 1080 x 1920 px MP4 - max.180 secs - Emphasize specific aspects of the brand, including its history, legacy, creative director, craftsmanship, sustainability efforts, and similar. Please note that you will need to provide translations for each target market. Always submit your copy in normal sentence capitalisation , it will automatically be capitalised onsite, in keeping with our consistent theme. CREATIVE DIRECTOR FILIPPO GRAZIOLI Formerly with Burberry, Givenchy, and Hermès, the Italian designer brings an exceptional touch to fashion, combining diverse experiences to elevate the brand's creative expression. With an impressive background, he leads Missoni into a new era of innovation and style. Video poster image Same as video JPEG/JPG max. 2MB - - Image 2229x3210px JPEG/JPG max. 2MB - - Make sure that the image is properly centered to accommodate the parallax motion effect. Title - - - - max. 18 Subtitle - - - - max. 30 (15 per line) Description - - - - max. 300 Collection Main Stage (option to mix and match "images", "title & subtitle", and "description" individually or in any preferred combination. You have flexibility to adapt combinations for different markets as you prefer) Small image 2229 x 2145 px (if image AND copy are provided) JPEG/JPG max. 2MB - - Make sure that the image is properly centered to accommodate the parallax motion effect. Improve storytelling on a collection landing page by highlighting a selection of products, incorporating mood images, and/or sharing interesting details about the collection. Copy: For Main Stage sections related to collections or collaborations, emphasize general details and notable highlights of the collection. Please note that you will need to provide translations for each target market. Avoid using the same images or copy from the Collection header. Always submit your copy in normal sentence capitalisation , it will automatically be capitalised onsite, in keeping with our consistent theme. A FEAT OF CRAFTSMANSHIP An innovative serigraphy technique reproduces Kusama’s brushstrokes, giving a strikingly realistic hand-painted 3D effect. Each dot is applied by hand, one- by-one, enlivening pieces with a stunning silver mirror effect. Large image 3648 x 1794 px (if only image is provided) JPEG/JPG max. 2MB - - Make sure that the image is properly centered to accommodate the parallax motion effect. Title - - - - max. 18 Subtitle - - - - max. 30 (15 per line) Description - - - - max. 300 (150 before truncation)