TURN YOUR INSTAGRAM PROFILE INTO INSTANT FOLLOWERS AND MORE BOOKINGS... RINSE. REPEAT. FANNY MYTH | BROW REFERRALS HEY GIRL ! READY TO GET MORE FOLLOWERS AND CLIENTS? I know a lot of you Guys are looking to get 100, 500, 1000 new IG followers to ultimately get more Clients. And you're damn Right ! Social media and Instagram are badass ways to get local clients to pay you $200-$500 to get their eyebrows done. Thanks to Laura, one of my amazing clients and other Artists accounts, I'll be able to show you the cool stuff we've implemented to get dozens of conversations going and get her more bookings in just a few days. For each screenshot I'll share, please go TAKE ACTION ! and let me know how it goes for you :) INSTAGRAM PROFILE STEP 1 : ADAPT YOUR IG NAME AND USERNAME Pick a Name+Username Your personal Name (shorten if needed) help clients to instantly connect with you. Add to your name an industry-related word if not too long (Microblading, Studio, Brow, Makeup, etc.) or add your town name to your name. INSTAGRAM PROFILE STEP 2 : INSTANT BOOKING DESCRIPTION Line #1 : Signature Program/Services/Mission Line #2 : Certifications/Trainings/Award /Location Line#3 : Booking Link/Website link Don't forget the Emoji before each line ! You want to make your client's journey as easy and short as possible to get all the info they need (Procedure process, price, reviews, booking) INSTAGRAM PROFILE STEP 3 : HIGHLIGHT EVERYTHING Create Highlights folders for everything related to your business. Here are couple of folder examples you can use that are proven to turn more followers into bookings :) Before/After Brows & Video Reveal Healed/Fresh Brows (after 6-8 weeks) Happy Clients (Reviews/video/written) Room/Studio Tour (inside and outside, name of the road/Parking) Behind the scene (Aftercare kit, roomtour, products) Q&A (most ask questions answered by you) How to book (walkthrough screenshots) Certification Diploma/Training Days Pics&Video Today's Special INSTAGRAM PROFILE STEP 4 : HAVE FUN WITH YOUR FEED I personally get bored pretty fast so when I check an IG feed I want to FEEL the fun someone is having when posting about their business. SUCCESS RULE : Nice light. High quality pictures. Let me share some post ideas with you :) Use different templates for your Before/After Pictures (mask, no mask, different angles, background, blurry effect). Pictures of you doing what you're best at (show the room, you at work) Show your room, aftercare kit, behind the scene Show YOU !! People need to know you're pretty cool to hang out with on top of being professional and trustworthy INSTAGRAM PROFILE INSTAGRAM PROFILE STEP 5 : IG STORIES & REELS Who doesn't like to check other people's lives ? The idea is NOT to overcomplicate the process. You already spend enough time doing Brows, it's not to spend hours trying to come up with cool content for your Instagram. I tell you, STOP creating NOW ! START DOCUMENTING. Approach your social media like a family chat group. You'd happily share the last stuff you bought for your business, the last happy clients feeling over the moon with their new Brows, your doggy looking at you when you leave your house to go to your Suite. It's all about catching little moment of your "every day Brow Artist life" and lifestyle and simply adding them to your stories. Girl... You're one tiny button "Play" away from coming up with tons of daily content :) So go all in!
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