What Is Media Psychology? 26/1/1/2021 Cr.https://careersinpsychology.org/ 1 Media psychology is branch of psychology that focuses on the relationships between media and human behavior. This applies to individuals and society as a whole. 2 3 Basically, professionals in this field study how people interact with media and each other due to media influence. This field of study can be used to determine how the media affects us and how we perceive certain elements of the media. It can also be used to determine what can be changed in media to give us a more pleasant or appropriate experience. 4 What Does a Media Psychologist Do? The majority of media psychologists are researchers. They might observe individuals and interview them about their reactions to certain types of media. Media psychologists' research might be conducted in any number of areas. For example, they might study how people perceive certain types of media, or why some people are more affected by media than others. The results of this research can then be compiled into reports, either for information purposes or practical purposes. 5 Where Does a Media Psychologist Work? Media psychologists can often find employment in areas where media is prevalent. In today's society, that's just about everywhere. 6 One of the most common places that media psychologists can be found is in broadcasting companies, such as television, radio, and movie studios. They might also be able to find employment in marketing and advertising firms as well. 7 The education sector also has a need for media psychologists. They may work with schools and universities, for example, helping to create effective educational materials, such as DVD's and interactive software. Physicians and hospitals might also call upon media psychologists to help create effective self-help and interactive therapeutic media materials. This can include such things as smoking cessation aids and weight loss instruction videos. Media psychologists might also work primarily as researchers in government and private research facilities. 8