1 Feathr is an all-in-one digital marketing platform used by hundreds of nonprofits of all shapes and sizes. Our audience management, marketing, advertising, and analytics tools empower you to promote your organization and its programs across multiple channels. Built-in campaign plans make it easy to get started, and custom marketing services help you take full advantage of our technology, even if you have limited staff capacity or budget. Generic email tools – like MailChimp, Constant Contact, and others – are built for everyone, which means they aren’t built specifically for nonprofits. They provide audience management, email, and sometimes other marketing functionality but lack understanding of common nonprofit use-case guidance or custom services – leaving you on your own to figure it out and optimize results. Feathr Generic Email Tools How Feathr compares to other email tools Choosing the right email marketing system is foundational for your organization. Let’s compare Feathr to leading generic email tools to help you decide what works for your needs. 2 2 “What’s nice about Feathr is that you can aggregate everything together in one platform and have a unified approach, which saves me a lot of time and strategy work. Having it all in one place to see overall results is really useful.” Jared Arango Regional Lead for Paid Media International Justice Mission What our customers are saying Software Pricing starting at $460/month (unlimited contacts) Email included with Feathr licenses $640/month (for 50,000 contacts) ~$335/month (for 50,000 contacts) $89-$279/month (depending on needs) Marketing Services Full execution of multichannel marketing campaigns for key initiatives like attendee acquisition, member acquisition, etc. Starting at ~$400/month Not available. Run your marketing yourself. Design and execution services available. Custom pricing. Services available. Custom pricing. Implementation and Setup $1500 or less for comprehensive and unlimited integration support. Not available. Set it up yourself. Not available. Set it up yourself. Available. Custom pricing according to setup needs. Nonprofit Industry Specialization Feathr Mailchimp Constant Contact Emma Chat and Email Support Dedicated Strategic Contact How Feathr stacks up against the competition Retargeting Geofencing Email Mapping Search Keyword Targeting Lookalike Custom Targeting Google Ads Integration Facebook and Instagram Integration Banner Ad Builder Feathr Mailchimp Constant Contact Emma Digital Advertising 3 Single Send Emails Smart Send Emails (triggered by behavior) Drip Emails Email Template Builder Nonprofit-Specific Email Templates Contacts Included Unlimited Depends on tier. Cost of platform scales with number of contacts. Depends on tier. Cost of platform scales with number of contacts. Depends on tier. Cost of platform scales with number of contacts. Feathr Mailchimp Constant Contact Emma Email Marketing COMING SOON To see Feathr Email and our full suite of digital marketing tools in action, book a demo at feathr.co/demo Other Marketing Tools Feathr Mailchimp Constant Contact Emma Multichannel Marketing Plan Templates for Nonprofit Use Cases Landing Page Builder Website Popup Surveys Organic Social Posting Influencer Marketing Suite Digital Sponsorship Suite Postcard Marketing * Website Builder Data and Analytics Feathr Mailchimp Constant Contact Emma Audience Tracking and Segmentation Conversion Tracking Possible depending on the particular systems and integrations in place. Managed Integrations with Systems (like CRM, DMS, etc.) 4