10 WAYS to Get More Restaurant Reviews Proven strategies that will help you gain and grow positive reviews online for your restaurant business 1 Ask The simplest and probably most direct way to get reviews is to ask your customers. Sending a simple thank you note with a feedback request through an email, text message, social media, or even having your staff ask them just before they leave can be a great way to get reviews. Using software that does the job for you is usually the best route since it can be challenging to get their contact information. The most important thing is to ask them while they’re at the restaurant or just after they leave. You don’t want to wait too long. 2 Make it Easy Sometimes you put a lot of effort into creating a system to collect reviews that you make it complicated for customers to write one. Most people won’t leave feedback unless they had a really bad experience and they want to vent about it or the service was so good that it was nothing like they’ve ever seen. But let’s face it, in most cases, your customers are somewhere in between so you want to make it super simple for them to leave you feedback. If you’re using software, find one that doesn’t require too many steps to submit a review and doesn’t ask for too much information. 3 Be Strategic Part of being simple is to walk your customers on what to write. You can guide them by answering a series of short and precise questions or have them rate each area you want them to answer. For example, on a scale of 1-5, how happy were you with the service. 4 Offer Incentive Most people consider writing a review to be a daunting task so offering a small incentive like a free drink or a 10% discount on their next meal can be a great way to motivate them to write their feedback. Be careful not to ask for a positive review in exchange for the incentive, otherwise, you risk violating FTC regulations. 5 Encourage Enthusiasts Allowing your brand fans to refer your restaurant can be a great way to promote your business and boost your reviews. You can create a loyalty or referral program or a simple incentive like bring a friend next time a get a free drink. 6 Respond to the Negative Addressing negative comments if done right can turn upset customers into happy ones and can have a huge impact on others that are considering your restaurant. Start by thanking them for their feedback. Make sure you’re apologetic and sincere and be sympathetic to their problem. Offer them a solution publicly but try to take the issue offline. Ask them for a second chance so you can make things right. 7 Thank the Positive There’s nothing that a positive reviewer likes more than being acknowledged. Engaging with your customer after they’ve submitted their review by thanking them for the feedback and encouraging them for a second visit can have a great impact on turning them into raving fans or even referrals for your restaurant. 8 Share the Good Displaying your reviews on your website is an important part of getting exposure but be sure to share it on all social media channels you’re active on. Remember, different customers use different media to find restaurants, so be sure to show off your happy customers everywhere you can. 9 Automate It The process of getting reviews can become overwhelming once your business starts to take off. That’s why having software that automates the whole process is important to make sure everything runs smoothly. Some software will even help you queue negative reviews so you’ll have time to investigate and resolve the issue with your customer. Want to supercharge 10 your reviews? Be Exceptional Access It goes without saying but providing superior customer service is the base for any successful business and it leads to happy customers.So use the feedback that you get to improve your business and offer your customers the best level of service they can have.