PORTFOLIO Kennedy Franklin, graphic designer KENNEDY FRANKLIN PORTFOLIO / 01 WEB DESIGN DEVELOPER HANDOFF RESPONSIVE DESIGN Tinker House Events is an event hall in Indianapolis with an industrial, modern look. They asked Kicks Digital Marketing to design their new website after a rebrand and the decision to place a stronger focus on weddings. Using their new logo, color palette, typefaces, imagery and content I created this website. You can see the final version live at tinkerhouseevents.com. KENNEDY FRANKLIN PORTFOLIO / 02 WEB DESIGN DEVELOPER HANDOFF RESPONSIVE DESIGN Tinker House Events is an event hall in Indianapolis with an industrial, modern look. They asked Kicks Digital Marketing to design their new website after a rebrand and the decision to place a stronger focus on weddings. Using their new logo, color palette, typefaces, imagery and content I created this website. You can see the final version live at tinkerhouseevents.com. KENNEDY FRANKLIN PORTFOLIO / 03 WEB DESIGN DEVELOPER HANDOFF RESPONSIVE DESIGN Tinker House Events is an event hall in Indianapolis with an industrial, modern look. They asked Kicks Digital Marketing to design their new website after a rebrand and the decision to place a stronger focus on weddings. Using their new logo, color palette, typefaces, imagery and content I created this website. You can see the final version live at tinkerhouseevents.com. KENNEDY FRANKLIN PORTFOLIO / 04 WEB DESIGN DEVELOPER HANDOFF RESPONSIVE DESIGN Tinker House Events is an event hall in Indianapolis with an industrial, modern look. They asked Kicks Digital Marketing to design their new website after a rebrand and the decision to place a stronger focus on weddings. Using their new logo, color palette, typefaces, imagery and content I created this website. You can see the final version live at tinkerhouseevents.com. KENNEDY FRANKLIN PORTFOLIO / 05 SOCIAL MEDIA CONTENT DEVELOPMENT His Place Eatery is a soul food restaurant in Indianapolis which hired Kicks Digital Marketing to create their Instagram posts. I was given very little direction besides some general topics to cover, and a very fast turnaround time. These are some of the images I provided. KENNEDY FRANKLIN PORTFOLIO / 06 CAMPUS HINE HALL AUDITORIUM NOVEMBER 6, 2018 4:00 P.M. PRESENTED BY CHANCELLOR IU BRAND GUIDELINES NASSER H. PAYDAR POSTER DESIGN The State of the Campus is an annual address presented by the Chancellor of IUPUI. This poster is one of many deliverables I created, working with the IUPUI 50th Anniversary committee. This is typical of my assignments while working for IUPUI. Chancellor_50th_SOTC_Poster-18x24.indd 1 11/1/18 5:22 PM KENNEDY FRANKLIN PORTFOLIO / 07 The Division of Undergraduate Education supports programs that improve our environment. To that end, we recycle many of the materials we use. If you do not wish to keep your program, please leave it at the registration table in the lobby for recycling. Thank you and have an enjoyable evening. 32 IU BRAND GUIDELINES VISUAL IDENTITY EVENT PROGRAM The Spring Awards Convocation is an annual event by the IUPUI Division of Undergraduate Education to honor some of the division’s best students, faculty, and student employees from each of its departments. I designed a 32 page program for the event under Indiana University brand guidelines. Fun fact: I’m featured as an honoree in this program for receving a DUE Department Award! KENNEDY FRANKLIN PORTFOLIO / 08 Visual Disabilities in the United States over 14 million Americans have a visual disability. male - 36% below poverty line - 29% INFOGRAPHIC ACCESSIBLE DESIGN female - 64% above poverty line - 71% 23.3% Colorblindness and other visual impairments can less than high school education 80% of all visual make reading infographics 31.3% impairments challenging or impossible. high school diploma could be This infographic is designed or GED prevented or cured. to be equally as readable 30.6% some college or to a person with normal 17.9% associates degree vision and a person with 14.9% colorblindness by using some college or of people associates degree with visual high contrast and a limited disabilities palette. Patterns and tints receive unemployed social create the visual code instead security 50.7% income of relying on color for differentiation. Part of this 40.4% process involved secondary employed 2% research about visual work with disabilities as well as 8.9% unemployed, guide dogs ways to make design actively looking more accessible to the visually impaired. KENNEDY FRANKLIN PORTFOLIO / 09 returning an item at USER: ADAM BOWMAN GOALS: Adam is an 18 year old male college student, END GOAL – return item and get money back. who just moved out of his parent’s home into his first apartment. He works part time at his college EXPERIENCE GOAL – convenient, fast, and easy bookstore for minimum wage when he’s not in class. LIFE GOAL – save money for school, and conserve space in small apartment TIME: 5 minutes STAGE ARRIVING FINDING HELP RETURN TRANSACTION LEAVING Where’s the I have to Which She’s not This item counter Do I have be poite Too many Thank god I’m holding THOUGHTS didn’t work. closest location? (preparing for interaction). should I go to? in a good mood. Act nice! everything I need? questions. that’s done! up the line. FEELINGS impatient/ frustrated careful determined intrigued/ pleased confused self-aware feeling judged relieved satisfied EXPERIENCE Walk past Locate Present Get money Find item Drive to Park & Enter Greet Request Return or Explain End Gather Exit Drive ACTIONS & receipt Needler’s lock car store flowers & customer cashier return item & exchange? reason back & conversation items store home cookies service receipt recepit TOUCHPOINTS customer service receipt entrance desk & signage receipt register overhead cash ARTIFACTS receipt parking lot door display signage & front *employee receipt register & new receipt door desk USER EXPERIENCE not clean/ new ANALYSIS easily found many spaces good smells hard to find grumpy felt unsure of unnecessary no options for cash back only one counter unclear which way EXPERIENCE MAPPING receipt available signage employee interrogation policy method open to exit good temp. (cold air) CRITICAL ANALYSIS This user experience map describes the experience I had returning an item at Needler’s grocery store. I recorded video and expressed my thoughts from the time I arrived in the parking lot to completing the transaction with Customer Service and leaving the store. I took note of all different parts of the experience including thoughts and emotions, user actions, existing touchpoints and artifacts. KENNEDY FRANKLIN PORTFOLIO / 10 Science has a communication problem— one that can be solved. As our fields have become more complex, some Americans have given up trying to understand what we do, leading to scientific illiteracy. Although scientists have reached consensus on many issues, such as anthropogenic climate change or evolution, the public and elected officials have not. Recent survey research from the Pew Center indicates that there is a wide gap between scientists’ and the public’s perception of how science is used to inform government policy. The timing is right to focus on making effective science communication training a fundamental part of undergraduate/graduate education as well as part of faculty development programing. To train scientists and science learners in these skills, many universities have turned to the techniques of improvisational theater (applied improvisation) in order to help learners speak more spontaneously, responsively, and engagingly. SOCIAL MEDIA VISUAL IDENTITY LOGO DESIGN AMERICAN ASSOCIATION OF ANATOMISTS AAA SciComm Boot Camp is a national conference sponsored by the American Association of Anatomists, hosted at IUPUI in 2019. It is by invitation only, for AAA members. This includes educators, clinicians and researchers in the field of anatomy. Indianapolis, IN Participants will learn to connect and engage with the public, July 10–12, 2019 policymakers, research funders, students, and professionals REGISTRATION OPEN NOW! from any other discipline. I developed the visual identity and www.anatomyscicomm.org digital advertisements for this first-time annual event.
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