Leads for merchant cash advances are short-term, unsecured loans that can be used to finance wages, inventory, or other working capital requirements. Factoring, purchase money, and trade sales agreements are terms frequently used to describe these kinds of funding. They are usually non-recourse, interest-free, and based on the revenue of your business. MCA Leads, or merchant cash advance leads, are in great demand. When your company is up and going, you'll need to raise money for growth initiatives like expansion and other types of business development.