Pratyush Kumar Sahoo

The fate of rural healthcare lies in alliances that blend sympathy with tactics. The CSR Rural Eye Health project in India demonstrates that corporates can be the key players in making a real difference through their investments in vision care. Working with Shraddha Eye Care Trust which is at the forefront of the implementation process, CSR initiatives can contribute to creating a society where no one loses sight because of being in the wrong place or being poor.