ABOUT ME HELLO! I’M HITANSHI A multimedia designer based in Dublin, with 7 years of professional experience in the field of graphic design I am detail-oriented and I strive to craft effective and creative design solutions for my clients. I believe, if one works really really hard and is kind, amazing things are bound to happen! When I’m not designing, I’m reading a book or painting. I also spend my time daydreaming about all the places I wish to travel to, and all the trips I am yet to take! PORTFOLIO CONTENTS 01. 02. 03. 04. 05. 06. EDITORIAL DESIGN ART INDIA VISUAL IDENTITY BLOOMVILLE BROCHURE DESIGN BLOOMVILLE PACKAGING DESIGN BE YOU CORPORATE GIFTING BE YOU MARKETING DESIGN DIGITAL | PRINT EDITORIAL DESIGN ART INDIA Art India magazine, India's most respected art news magazine As a designer for the magazine, I have been working to add light and colour into the pages, developing typographic hierarchies keeping the current issues in mind and building a system to lend flexibility and agility to the layout process. The outcome — fresh and vibrant pages for all readers — young and old alike! Now in its 24 th year of publication, the magazine has established itself as the leading forum for understanding visual arts internationally. Main coverline Font: Mercury Text GT Style: Semibold Type: Serif Pt. Size: 28 Spine Masthead, Tagline Main coverline (Futura PT Book 10pt) Information bar (Futura PT Heavy 8pt) Art India Red C15 M100 Y100 K0 R210 G35 B42 Hex Code: #D12229 Contents Includes the masthead, volume number, issue number and the month of release, the impressum, table of contents and a thumbnail of the cover image with caption. The table of contents has selective images picked from the articles - the reader can use the page no. mentioned on the image to dive straightaway into the article. If an article is a standalone feature of the magazine - the slug is mentioned next to the page number, seperated by a slash (/). A slug having multiple articles, like reviews and reports, have page numbers written next to the indiviual article. The ARTINDIA RED is used liberally to highlight the brand. Impressum Font: Mercury Text GT Style: Bold and Roman Pt. Size: 8 Disclaimer Mercury Text GT Roman 7pt Image Caption Futura PT Book 7pt The opening sections of the magazine use full bleed tabs for quick page navigation Tab color: Art India Red Font: Playfair Display Bold 18pt Footers Futura PT 7pt Contains the coverline, month of release and the page number Uses slashes as dividers Header slugs Futura PT 10pt all caps Stand-alone feature of the current issue Headline Playfair Display Bold 54pt (varies in point size for a riveting look and feel) Deck Futura PT Book and Heavy 11pt Body copy Mercury GT Roman 10pt Image caption Futura PT Heavy 8pt Multiple articles within one slug Headline Playfair Display Bold 24pt (never varies) Deck Futura PT Book and Heavy 11pt Body copy Mercury GT Roman 10pt Image caption Futura PT Heavy, Italic, Book 8pt Dotted line 1pt used as divider between head and deck VISUAL IDENTITY BLOOMVILLE Bloomville Early Learning and Activity Centre, as the name suggests is a pre-school and activity centre for kids. Bloomville is the place where the little ones are watered with knowledge and love each day and start ‘blooming’ in their own time and pace. Bloomie, the school mascot, is their best pal all the way! Here’s the signage! Dimensions: 72”x 216” Digital print on Vinyl . Mounted on Sunboard and installed on the wall at the school premise. approved logo! designed a signage having white as the background because the school building is a dark shade of egyptian blue! Meet BLOOMIE, the school mascot! Fresh Coral C: 0 M: 80 Y: 70 K: 0 C: 10 M: 100 Y: 100 K: 5 C: 20 M: 0 Y: 2 K: 0 C: 55 M: 0 Y: 10 K: 0 C: 35 M: 20 Y: 100 K: 0 Fiery Coral Powder Blue Sky Blue Olive BROCHURE DESIGN BLOOMVILLE This brochure is created to attract new admissions to the pre-school. It seamlessly describes the programs and also some key information regarding parenting that could help new parents. At the end, we have lovely testimonials! Used plenty of bright colors and illustrations to create a compelling visual experience for the parents. Cover PACKAGING DESIGN BE YOU The watercolour dahlia background combined with the fresh shades of blue, green, pink and purple give the products a fresh floral tone. Be You uses only plant-based ingredients and naturally originated ingredients. There’s no use of artificial pigments, fragrance, mineral oil, SLS/SLES or parabens. ~ the English Dahlia collection Dahlias are a rich source of antioxidants, vitamins and fatty acids. They help boost hydration, provide required nourishment and comfort. The fresh colours and minimal aesthetics further compliment the placid characteristics of the brand. Trustworthy. Organic. Serene. #3E935B #00859F #673366 #F7ACB4 Brand identity Product Line Function + Characteristic Volume Ribbon for ease of pulling the case out and accessing the product A reusable peel-off sticker Material: Vinyl Dimensions: 2.25” (diameter) ~ the English Dahlia collection The luxurious gift set includes a full body routine to gently moisturize and infuse the skin with a fresh, floral fragrance. • English Dahlia Softening Body Butter x 2 200ml (6.9oz) each • English Dahlia Comfort Hand and Nail Creme 30ml (1.4oz) • English Dahlia Nourishing Body Lotion 250ml (8.4oz) CORPORATE GIFTING BE YOU A reusable peel-off sticker Material: Vinyl Dimensions: 1.75” (diameter) TOP VIEW SIDE VIEW Following the successful launch of Be You ’s White Dahlia cosmetic range, the company decided to gift the clients, customers and employees a candle set. The candle set, like Be You’s other products is 100% natural and uses eco-friendly soy wax which burns slower than paraffin wax. The refreshing notes of essential oils create this luxuriantly scented candle, that envelops the air with a welcoming and elegant fragrance. MARKETING DESIGN DIGITAL | PRINT Marketing creatives designed for an array of clients. (Digital) Instagram Stories, Posts and Facebook Cover images. (Print) A3/A4/A5 Posters, Flyers and Leaflets. Instagram Stories and Uploads Facebook Cover Image POSTERS THANK YOU!