A R e a l I n n o v a t i o n a t a C r o s s r o a d s Efficient. Affordable. User-Friendly. REVOLUTIONIZING WATER SOFTENING By default 100% UPFLOW – Fully automatic MPV need eliminated cancer causing FRP retrofit vessel eliminated A new Innovation for DOMESTIC WATER SOFTENING SOLUTION – Cellular Soft PROBLEM STATEMENT • The Problem – Hard Water’s Toll • 'Hard Water: A Growing Concern‘ for every Household • 80%+ of Indian homes face hard water issues • Hair fall (especially women), constipation, back pain • Excess chemicals (detergents, microplastics • Hard water contains high levels of calcium and magnesium ions • Categories of Hard Water: Soft: <50 ppm, Moderately Hard: 50-80 ppm, Hard : 80-150 ppm , Very Hard : >150 ppm • Fact: In India, water hardness often ppm in even remote cities of Uttarakhand and goes upto 650 to 6000+ in top populated cities e.g. Noida, Delhi, Faridabad Gurugram and other Metros like Bangluru, Mysuru and so on. Hard Water Impacts on Health and Household : • Appliances: Scaling in washing machines, geysers, dishwashers. • Household: Stains on tiles, whitish residues on utensils, scaling in tanks. • Health: Linked to hair loss, skin irritation, constipation, back pain. • Environment: Increased use of anti-scaling salts and chemicals. EXISTING DOMESTIC WATER SOFTENERS • Why water softener is an Alien thing for almost all common people and why They Are not Popular: • High cost and inefficiency of traditional water softeners. • Complex charging operation requiring frequent maintenance. • Limited accessibility to real-time feedback on water flow data and softener status. • Increasing demand for household water softeners due to water quality concerns. • Technological Limitations and Flaws in them • Existing MPV softener are Downflow mode . • a water softener can work BEST in UPFLOW mode, but upflow model softeners are very costly. • Inability of MPVs to support UPFLOW without significant upgrades. • Demand of upflow mode is generally suppressed by existing players due to Technical challenges , high cost and unreliable design of existing models. High Costs: • MPVs for UPFLOW models cost up to 4x more. • System costs: Rs.35,000 to 80,000 for only one terminal • Rs5,000-10,000 maint.cost if the MPV goes faulty - costly imported valve. • Complex Maintenance: Not user-friendly for households. WASO IS THE SOLUTION • This innovation makes a Water softener 50% lower-cost, 200% more efficient IoT and AI-enabled water softener with ONLY UPFLOW mode , made from Scratch- everything conceived genuinely, designed, developed and crafted as original. • Compact design with minimal space requirements. • Operable by anyone, including housewives, runs in Auto mode. • Real-time feedback on water quantity softened and charging requirements on smartphone, speaking alarm. • NO COSTLY maintenance, MODULAR & CELLULAR MODEL , allows additional of Multistage softening. • Softener cells can be added or reduced at any time with only cell cost involved. • Iron exchanger can be added with only cell cost , no MPV . • :Scalable for Commercial & industrial Applications , Lowering the capital cost and 200% more enhanced performance. CellularSoft: Fully indigenous, no imported MPVs. Reduces Recharge salt by 20%-40% in terms of 40%more efficiency and output due to upflow and cellular design Crisp water for health and daily use, with AI/IoT. MARKET OPPORTUNITY • Household Demand: Water softeners HAVE BECOME a necessity for households worldwide. • Potable Water in towns & Cities like Haridwar, Shimla and Haldwani found very hard. • Industrial Demand: Industries like pharmaceuticals, food processing, and manufacturing require efficient water softening solutions. Market Size : Global water softener market size 2019-2032 is US$ 18.6 Billion. Growth Potential: CAGR 6.14%. Indian Domestic market itself is of more than $10Billion which is not tappeble at current, because of handicap existing MPV SOFTNER. COMPETITIVE ADVANTAGE • Innovative Design : Proprietary technology ready for patenting - Attorney is engaged and paperwork is ready. • Cost-Effectiveness : Dramatically reduces costs while enhancing efficiency. • Smart Integration : AI and IoT features provide a seamless user experience. • Scalability : Suitable for all residential, commercial, and industrial applications. SCALABILITY: • Cellular Modeling makes it scalable and most suitable for both commercial and industrial applications. • Wherein it Ensures a 30-40% cost reduction and 200% enhanced performance CALL TO ACTION • Contact Information: • Name: Pankaj Gupta • Location: Faridabad • Phone: +91 7838656784