PERSONAL INFORMATION Firman Adhisatya J alan Bintaro U tara B1 No. 2 9 J a k a r t a Selatan +62818971130 firman - ads@hotmail.com www.linkedin.com/in/firmanadhisatya Sex Male | Date of b irth 27/02/1991 | Nationality Indonesian WORK EXPERIENCE February 2018 – August 2018 Digital Marketing Supervisor PT. Tunas Ridean TBK. Jl. Raya Pasar Minggu No.7, Kalibata, Pancoran, Kota Jakarta Selatan ▪ Planned & designed social media campaign s and calendars to suit each of the major business units ’ customer profile. ▪ Unified & streamlined information from digital channels that serves as touch points for customers, linking them to CRM, adding value to Tunas ’ digital ecosystem & more. ▪ Ran A /B tests & applied improvements for customer experience on company websites & various digital channels. ▪ Constant surveilla nce of digital assets on Tunas ’ major business units in measuring its performance and identifying growth points for its online pres ence. Business or sector Automotive May 2016 – December 2017 Sr. Officer – Digital Marketing Strategist PT. XLAxiata TBK, Jl. H. R. Rasuna Said No. Kav. X - 2 No. 5, Kuningan Timur, Setiabudi, Jakarta Selatan, Indonesia ▪ Worked close with digital m arketing agencies in planning & launching various product campaigns via various digital marketing channels that suit best the product at hand. ▪ Oversee and ensure campaigns run as planned. ▪ Monitor & assess campaign performance to pull on - the - go insigh ts and make quick optimization decisions. ▪ Build reports to measure performance and how results stack up against initial goals, take learning on what elements worked and what did not. Business or sector Telecommunications April 2014 – May 2016 Digita l Marketing Associate PT. Bobobobo - www.bobobobo.com, Jl. Gereja Theresia No.16 Gondangdia, Menteng, Jakarta Pusat, Indonesia ▪ Plan ning , execut ion & optimiz ation of performance marketing campaigns for Facebook, Google Adwords & Email Marketing. ▪ Report building using av ailable data to find applicable insights for campai gn optimization Business or sector Fashion, E - commerce Firman Adhisatya PERSONAL SKILLS Digital skill s ▪ Expert user of Google Analytics, Web Master, Adwords, Display & Remarketing. ▪ Expert user of Facebook Business Manager & its advertising platforms ▪ Natural command of office suite (word processor, spread sheet, presentation software) ▪ Keen & Meticulous in applying information technology safety practices ▪ Independent IT problem solving ▪ Basic HTML - 5, JavaScript & CSS skills ▪ Basic knowledge and usage of Python ▪ Basic knowledge and usage of R Studio ▪ Good command of photo editing software (Adob e Photoshop) Communication skills Proficient communication skills gained through experience as digital strategist in XL Axiata and through unif ication efforts of Tunas Ridean ’ s o nline presence & Cust omer touch points Organizational / managerial experience ▪ Responsible for project management involving coordination of various teams in XL Axiata ▪ Led a team of 3 in digital marketing strateg y in Tunas Ridean ▪ Led Teams of 5 to 20 in massively multiplayer online role - playing game World of Warcraft to overcome various in - game challenges requiring seamless team coordination EDUCATION AND TRAINING August 2018 – Present Msc. Digital Leadership University of Gothenburg, Sweden ▪ IT Governance ▪ Digital Infrastructure ▪ Digital Innovation Strategies September 2019 – February 2020 Graduate E xchange Program Waseda University: Graduate School of International Culture and Communication ▪ Statistics ▪ Communication D esign ▪ Media Studies August 2009 – January 2014 Bachelor of Business Administration Universitas Swiss German ▪ International Marketi ng ▪ Business research methodology ▪ Marketing research C OURSES February 20 1 4 – May 2014 Web Design Binus Center Jakarta, (2014) O THER WORK EXPERIENCES March 201 2 – August 201 2 Digital Marketing Intern A ri viGO GMBH, Berlin , Germany November 2010 – February 2011 Front Office Intern Hard Rock Hotel Jakarta September 2010 – November 201 0 Marketing Intern UMA by COMO, Ubud, Bali