FLIPPED INTERNSHIP ASSIGNMENT | University of Adelaide Worked as a member of a fictitious consultancy company that was established to tackle a real - world media communication challenge. Our assignment was to brain storm ideas on how Armstrong Flooring (Adel aide) could laun ch their new flooring product. After completing the assignment, we were advised that Armstrong Flooring were so impressed with our ideas that they had sent them to their Headquarters both here in Australia and over in the United States. M y ide a to help launch the product was to crea te an app where pot ential clients could try the products using a virtual re ality feature on the app.