Meraki: [may-rah-kee] (adjective) www.merakidigital.co.in | daminiarora@merakidigital.co.in | 77108 91130 doing something with soul, creativity, or love. Our Philosophy: Adding a "touch of Meraki" into all that we do. We are India's first planet- positive Digital Marketing agency, with a passion for Climate Justice & Sustainability We are Our purpose a women-led agency of conscious marketers, ‘Advertising for Good ’ representing ethical and inclusive brands Our goal is to enable a sustainable lifestyle for all through our marketing expertise Damini Arora Founder & CEO, Meraki Digital A digital marketing professional with an experience of over 6 years, Damini has helped 40+ brands successfully establish themselves online. She founded Meraki with the sole aim to support brands that make a difference Amrit Bhatia Content & Strategy Head, Meraki Digital An ex-communications consultant, Amrit's industry experiences & personal journey led her to Meraki. Her professional aim is to add meaning & value to consumer lives through her content Sharanya Ojha Design Head, Meraki Digital A young artist and philosopher, Sharanya has a passion for the planet, plants & all things good. Her goal is to make the transition towards sustainable living easier via her expressive designs Our Core Team Branding A to Z Logos | Brand Books and Guidelines | Photoshoot | Print and E-Brochures | Website Design 01 Branding All Platforms | Online Reputation Management | Influencer Marketing 02 Content Social Media Management 03 Sales Facebook Instagram Ads | Pay Per Click Ads | Lead Generation Performance Marketing We help you transition, from a product/service to a brand Our Clientele Glimpses of our work 01 Branding A to Z A fluid logo for an organization on a mission to align their customers with all their career needs - From admission into their dream universities to the job they've always wanted. Colors Typefaces BEBAS NEUE Poppins Medium for CareerNex 01 Branding Logo and Brand Guidelines for Vnya, of the Wild. 01 Branding Brand Book Brief: An end-to-end waste segregation guide for an offline event Communication: Created to spread awareness about zero waste practices at Vnya for Wasteless by Vnya 01 Branding Brochures and Placards Brief: Create awareness for an AI finance product via an ebook. This would be circulated to end users, who may not have in-dept finance knowledge Challenge: Explaining finance through a relatable concept Execution: Parallels were drawn between an AI based financial product and an Indian family. Through this analogy, concepts were simplified for an end user. The e-book was completely custom designed, following the brand guidelines, playing around with the color palette and keeping it fun, light hearted and engaging for 5nance 01 Branding E-Brochure for Pascati 01 Branding Photoshoots 02 Social Media& Performance Marketing Organic Growth: 10,000+ followers in less than a year Highest Eng. rate achieved: 8-10% of Brown Living India 02 Marketing Organic Growth in a Year Organically, our posts have received above average reach, with a minimum engagement rate of 3-4%. for Brown Living India 02 Marketing Organic Growth in a Year We ran an awareness campaign named #JustAsk for Glii- A dating app aiming to create a safe space for LGBTQ+ relationships in India. This campaign was aimed at myth-busting, sensitising non- community members, helping individuals struggling with identity acceptance & more. Under this campaign, one of our collaboration videos with Mr Gay World India- Anwesh Sahoo, reached over 5K people from our target audience & created a desired impact for the brand. Watch the video here for Glii- A LGTBQ+ Pro Dating App Influencer Outreach Campaign How-To Explainer Video Brand video created for Climes.io - A climate-tech company that enables carbon-neutral ecosystems via brand integrations & user-friendly technology. Watch the video here for Climes- Climate Tech based company