VIGYAPAN MART Delhi NCR Outdoor Advertising Cost Guide 2026 Blog post audit: findings, priorities aur fixes | 17 Oct 2026 Executive summary: top 5 priorities Priority Impact Effort 1 Indicative price ranges add karo (page me sirf 1 example hai) High Medium 2 Wrong aur mismatched internal links fix karo High Low 3 Live copy se editorial note hatao Medium Low 4 Article + FAQPage schema, author byline Medium Low 5 Gurugram, Noida, Delhi cost pages banao High High Search intent gap: cost query, par koi number nahi Problem Title aur FAQs "cost" promise karte hain, lekin body bolti hai "no fixed price". Ek hi example hai: unipole, Rs 10-12 lakh, bina location ya duration ke. Risk Searcher number dhundhta hai. Competitor pages jinme ranges hain, wo bounce kam karenge aur AI answers me cite honge. Fix Format-wise "typical range" table (billboard, unipole, DOOH, bus shelter) with date stamp aur disclaimer. Ranges apni booking history se lo. Technical and on-page findings Element Finding Fix Title tag "Guide| Vigyapan Mart": space missing, OG title alag Ek clean title, OG se align og:type "website" set hai "article" karo Dates Published aur modified same timestamp Visible "Updated" date + quarterly refresh Meta keywords 12 generic keywords, koi value nahi Hata do Headings H2 se H6 tak levels skip, FAQ H6 me H2/H3 hierarchy, FAQ H2 Strengths Canonical, index-follow, answer- first box, tables Maintain karo Internal and external linking issues Issue Detail Fix Wrong external link MCD link CBC ke davp.nic.in page par jaata hai MCD ka official URL Anchor mismatch "billboard advertising services" aur "digital billboard cost in India" blogs par jaate hain Anchor ko target topic se match karo Unlinked mentions India guide, omnichannel, types, DOOH growth, programmatic: bullets me link nahi Sab par link lagao Related Services Billboard service do baar listed Duplicate hatao, metro/bus add karo Location links Table ke 12 areas par koi link nahi City pages se link karo Schema, E-E-A-T aur AI search readiness Structured data Article, BreadcrumbList aur FAQPage JSON-LD add karo. Fetch me schema verify nahi hua, Rich Results Test se check karo. FAQ block Neeche 6 FAQs ke answers fetch me nahi dikhe, aur upar 5 FAQs alag hain. Dono merge karo, answers HTML me rakho. Trust signals Author byline, reviewer aur quote date missing hai. Real campaign examples ke saath AEO citations badhenge. Action plan Week 1 Editorial note hatao, links aur anchors fix, title/OG/og:type clean, meta keywords hatao. Weeks 2-3 Price-range table, FAQ merge, schema, author byline, updated date. Month 2 Gurugram, Noida, Delhi cost pages, case-study links, quarterly refresh calendar.