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High authority sites on Google refer to websites that are well-established, credible, and have a strong online presence. These sites are seen by Google as trustworthy sources of information and are often given priority in search engine rankings. Having backlinks from high authority sites can be valuable for improving one's own website's ranking on Google. Additionally, creating high-quality content on a consistent basis and optimizing it for SEO can also help to boost a site's authority and improve its chances of ranking well on search engine results pages (SERPs). It is important for businesses and website owners to aim for creating content that establishes them as authoritative sources of information within their respective industries or niches.