Where Data Meets Demand An award - winning ad tech company that connects media activation with audience intelligence, enabling brands to translate data into actionable strategies that deliver measurable business growth. Our offering is built around three core pillars, Our Clients Retail Media Activate Shopper Intelligence Across the Full Funnel CTV & VOD Own Incremental Reach in Premium Streaming Smart View Bring Data Intelligence to Social Media Lifecycle Audiences Within the Retail Ecosystem Lifestyle & Active Consumers Home & Established Households Early Family Formation Growing Families Retail Media connects brands with verified, high - intent shoppers using first - party data. Audiences are precisely segmented by life stage, spending behavior, and category affinity, enabling brands to activate at the most relevant moments and environments across the purchase journey. 16 M+ Monthly Active Users 14 M+ Shukran Loyalty Members 1.1 B+ Monthly Pages Views Profiling High - Value Audience s Turning Retail Signals Into Business Outcomes Retail Media Capabilities Improves return on investment by activating against verified shoppers and reducing media wastage. Media Efficiency and ROI Revenue Growth and Incrementality Drives incremental sales by influencing shoppers at high - intent moments closest to purchase. Closed - Loop Measurement and Accountability Connects media exposure directly to sales outcomes, enabling transparent and accountable measurement. Customer Lifetime Value and Loyalty Increases repeat purchase and long - term value by engaging shoppers based on real behavior and affinity. Faster Path to Purchase Shortens the path to conversion by engaging shoppers within commerce environments. Strategic Shopper Intelligence Unlocks actionable insights from purchase behavior to inform smarter media and growth decisions. Through high - impact banners, sponsored search, and category or brand sponsorships, brands gain visibility at key decision points across the shopping journey, from discovery to conversion. On Site Engage customers directly on our website and app with personalized ads. Leverage first - party retail audiences across external channels to extend reach beyond owned inventory and drive consideration and conversion. Audience Extension Reach potential customers across the web with precision - targeted ads. Onsite Ads Enable brands to reach customers within Retail digital environments during moments of shopping and discovery, driving reach and consideration in a brand - safe setting. Display Ads Sponsored & Search Ads Targeting Layers Applicable REACH Optimized Placement CONSENTUAL With Users IMPACTFUL Targeting Approach Extending Retail Media Through In - App Push Notifications Gender Geo - Fencing Age Interests Help your brand to reach our customers outside of our eco - system to drive more sales with audience extension Audience Extension Customer Identified In our CDP Platform ( e.g. Logged - in, Loyalty member, etc ) Data Activation This identified customer is part of an audience your brand(s) wants to reach Increased Sales Increased product sales for you / your brands One of our customers browses a Landmark Group website Partner Brand Display Ad is delivered to the identified customer Customer visits our / your website to purchase the viewed News Website Landmark/Brand Website T - shirts For You! Offsite Display Customer Clicks On The Ad Retail and loyalty audiences can be activated across DGM ’ s curated premium publisher network, enabling brands to reach defined audiences within high - quality digital environments at scale. Activating Retail Audiences Across DGM ’ s Premium Publisher Network Retail audience cohorts are built using first - party and loyalty signals Cohorts are securely mapped to DGM ’ s premium publisher environments Activation spans display, video, and native placements across trusted publishers Targeting is informed by actual retail behavior rather than probabilistic interest signals Activating Audiences Using First - Party Retail Signals Geo Targeting Language Gender Age Device Interests Behavior Abu Dhabi Dubai Sharjah English Arabic Male Female 18 - 24 25 - 34 35 - 44 45 + IOS Android Web Fashion Beauty Home Baby Travel Engaged Shoppers High Basket Size Low Purchasing Power Built on zero - and first - party retail data, audience segments are developed using deterministic shopping signals, enabling accurate activation based on real consumer behavior. Sports Enthusiasts Fragrance Connoisseurs Eco - conscious Psychographic Property Seekers Home Décor & Automation Family Vacationers Behavioral Arabic Emirati Asian Ethnicity* Frequent Shoppers High Net - worth Individuals High Spenders Transactional New Mothers Female Solo Travelers Young Adults Demographic Data Collection & Activation Third - Party Integrations Customer Data Platform Email Marketing SMS & Mobile Messaging Web & App Personalization Ad Optimization Onsite Search & Merchandising Third - Party Integrations CRM Website Mobile App Offline POS Product Data Loyality Campaign Data DATA INGESTION CUSTOMER DATA & EXPERIENCE PLATFORM Single Customer View Profile Creation & Identity Resolution Real - time Journey Orchestration Deep Segmentation & Audience Builder Consent Management Al & Marketing Intelligence (Product Recommendations & Predictive Analytics) Custom Reporting Product Data Content 01 02 DATA ACTIVATION 03 With retail audiences clearly defined, activation now extends across social platforms and the DGM network to drive measurable media impact. From Audience Definition to Activation Male Bulk and gifting - led purchase behavior Frequently purchases premium products in bulk for gifting occasions, family events, and corporate or seasonal needs. High Average Order Value Holiday and seasonal shopping patterns Demonstrates increased spend during Ramadan, Eid, weddings, and key holiday periods, with repeat category engagement. 40 - Year - Old Emirati Bulk Purchase Behavior & High Value Shopper Premium Brand Affinity Luxury & Gifting Category Browser Lives in Meadows, Dubai English & Arabic Speaker Household decision - maker with consistently high - value purchase behavior and strong engagement with premium retail categories. High Household Income( Sec A+) Repeat High - Value Purchaser Prestige living American Express Premium payment and value signals Completes transactions using American Express, indicating verified high - value purchases and strong purchasing power. Location and lifestyle alignment Besides in Meadows, Riyadh, aligning with premium residential clusters and high - spend retail activity. Converting real - world behaviors into actionable signals Our first - party retail and loyalty data is activated on YouTube through Digimotive ’ s SmartView framework, enabling audience - based targeting that extends retail intelligence into premium video environments. Turning Retail Audience Intelligence Into YouTube Activation Why Use Retail Data on YouTube High - Intent Audience Signals Enhanced Targeting Control Incremental Reach with Relevance Reach users based on demonstrated interest, not platform - inferred behavior. Apply retail audience layers on top of YouTube inventory for greater precision than standard Google targeting. Extend retail audiences into YouTube ’ s scale while maintaining intent and accuracy. Unlocking The Power of Local Creators on YouTube Through the YouTube Partner Program, we secure Programmatic Guaranteed access to premium channels, eliminating competition and ensuring guaranteed delivery. GCC Distribution of Unique Users UAE 23.52 % ✓ Premium ✓ Guaranteed ✓ Brand - safe KSA 50.86 % Bahrai 3.18 % Qatar 3.2 % Kuwait 6.55 % Oman 12.71 % 2.8 B+ Monthly Views 48.8 M+ Unique Subscribers 40 % CTV Inventory 1.3 K+ Famous Channels 90 %+ Viewability Retail audience intelligence is activated within social platforms to reach high - intent users in high - frequency environments that support awareness, consideration, and action. Activating Retail Audiences Across Social Platforms Why Retail Audiences Matter in Social Environments Signal Quality in Noisy Feeds Stronger Engagement Efficiency Action - Oriented Activation Retail audiences cut through crowded social environments by prioritizing users with real commercial signals. High - intent retail audiences improve interaction and response within fast - moving, high - frequency feeds. Social platforms convert retail intent into clicks, visits, and lower - funnel actions. Closed - Loop Audience Activation Framework 2 Audience Data Enrichment Influence purchase decisions Refine data for future strategies 6 Collect and analyze audience information Audience Data 5 3 Action & Purchase Digital Ecosystem Drive sales and conversions Engage audience in online platforms 1 4 Brand Consideration Increase recognition and recall Brand Awareness How Do W e T urn R etail Data into Actionable M edia Activation? Retail intelligence is transformed into measurable media activation by converting first - party data into high - value audiences and activating them across retail and external media environments Audience Segmentation and Modelling Convert retail intelligence into custom, high - propensity audience segments using behavioral insights and predictive modelling. First - Party Retail Intelligence Leverage first - party retail and loyalty data to understand real shopper behavior and purchase intent. Onsite and Offsite Activation Activate these audiences across owned retail environments and external channels to influence consideration, conversion, and sales. Watch It and Online Connected TV enable brands to reach large audiences through premium, brand - safe video environments, combining long - form VOD streaming with large - screen CTV experiences. Together, they deliver high - impact awareness and consideration at scale, with access to millions of viewers across the GCC within trusted, high - quality viewing contexts. CTV & VOD 1.2 M UAE 4.5 M KSA 250 K Bahrain 300 K Kuwait 250 K Qatar 200 K Oman Audience Centric WATCH IT Productions Cultural Safety Arabic & Egyptian Gems