Jordan Brueckman (519) 721-6024 jordan.brueckman@gmail.com https://jordanbrueckman.com/ SELECTED PROJECTS WORK EXPERIENCE Marketing Coordinator Branch Out Club Finding App UX Website Redesign YMCA Class Practicum HealthyU Crew Organizational Intranet Design Sal Budget Planner App Events Coordinator • Established and maintained vendor relations through effective communications • • • EDUCATION SKILLS MI, UX Design Concentration F igma , B alsami q, S ketch , I n V ision , M ural , M iro , M icrosoft S uite , A dobe X d J ourne y M appin g S ervice B lueprintin g H euristic Evaluatio n U sabilit y T estin g U ser R esearc h R apid P rotot y pin g I nterface D esig n T ree T estin g C ard S ortin g C ontent A nal y sis P roject M anagemen t T ime M anagemen t BA Hons, Arts & Business U niversit y of T oronto , 2019-202 1 (e x pected) ; CGPA : 3 .91 U niversit y of W aterloo , 201 4 -201 9 CGPA : 3 .90 ( D ean ’ s H onours L ist ) Emerging professional of user e x perience design. D riven , passionate , and for w ard thinking. S ensitive observer and critical researcher w ith an aptitude for human ps y cholog y S killed at identif y ing problems and creative problem-solving. P assionate about creating research-informed , accessible , and inventive user-centric solutions. F ollo w ing research , I designed a mobile app w hich centrali z ed e x isting information and leveraged social drivers , so students could easil y and q uickl y fi nd personali z ed clubs , and motivate themselves to join I led card-sorting usabilit y tests , content anal y sis , and user-centred research , recreating the interface and information architecture of the Y MCA w ebsite based upon heuristic evaluation and user research insights I researched the information behaviours and ecolog y w ithin a U of T campus organi z ation , and designed an intranet w ith features based on intervie w s , theor y, and anal y sis that met elicited user goals and challenges U sing a lean UX methodolog y, I researched and developed a peer criti q ued fi nance app w ith F igma w hich allo w s users to q uickl y create goal-centric customi z able budgets , track bills , and share pa y ments w ith friends E x ecuted promotional uploads and fl y er planning ; coordinated packaging resources development D eveloped content for digital merchandise ; supported line revie w s and planograms A nal yz ed dail y sales , w eekl y overall categor y performanc e and vendor/ fi neline performance reports • R esearched and converted ra w data into event briefs and project plans ; remarketed retail w ith research & ideation to improve customer e x perience A ligned business development w ith ne w go-to-market strateg y; integrated ne w value proposition into grand opening retail e x perience P lanned e x ecutive tier events ; developed CV E N T programs (attendance , graphics , coordination) ; integrated ne w s y stem for A / V team • •