Lead marketing efforts accross all traffic channels Supervise a team of six people including developers and designers Implement performance influencers campaigns at 3+ ROAS Create search-engine-optimized technical content Build marketing campaigns, landing pages and funnels Manage SEO & email campaigns at a consistently positive ROAS Implement & optimize paid social, display & search campaigns Produce market research reports and make recommendations to clients Bulid high converting funnels & Landing Pages Design the app structure, optimizing the UX for the IOS & Google Play version Craft the initial brand strategy as well as its creative direction Create a user acquisition system using influencers and Facebook Ads ($0.10 cost per download) Achieve 40 000 downloads 3 months after the launch Undertake the consumer acquisition, retention, activation and referral of the product Organize showcase events Lead a Kickstarter campaign (100% of its initial target in less than 5 days) Ecommerce Manager Melon CBD, Montreal Digital Marketing Specialist Noibu, Ottawa Founder Mehdia.co, Montreal Co- Founder Roasted App, Ottawa Co-founder Kirmaq.Tech, Montreal E D U C A T I O N A N D C E R T I F I C A T I O N S The Honours BCom (option in Marketing & Entrepreneurship) Recipient of the International Bilingualism Scholarship awarded to top international students French immersion Telfer School of Management | University of Ottawa 2016 - 2020 Inboud Certification - Hubspot Search Advertising Certificate - Google Ads S K I L L S C O N T A C T (514) 213-0519 mehdilahchimi@hotmail.com 412 - 2121 Tupper Street, Montreal QC, H3H 1P1 M E H D I L A H C H I M I M A R K E T I N G P R O F E S S I O N A L E X P E R I E N C E L A N G U A G E S English: Fluent. Good writing skills. French: Native. Good writing skills. Arabic: Native. Good writing skills. I N T E R E S T S Soccer Reading (Self-Help & Business) Ice Skating M a i 2 0 2 0 - P r e s e n t J a n u a r y 2 0 2 0 - M a i 2 0 2 0 J a n u a r y 2 0 1 9 - P r e s e n t J a n u a r y 2 0 1 8 - A u g u s t 2 0 1 8 O c t o b e r 2 0 1 6 - S e p t e m b e r 2 0 1 7 Adaptability Leadership and good communicative skills Stress Management Autonomy Google Analytics, Google Tag Manager Deep understanding of Facebook Ads & Google Ads Media research tools (Neilson, Vividata) Content Management Systems (Squarespace, Wordpress etc.) MS office suite