Big Finish Weekly Report April 4 - 10, 2023 Summary Report for this week: Advertising Spend $39.18 -Google Ads Startup | 46 new customer visits from google ads Facebook Ads Stopped due to Instant Welcomemat blast. $400 monthly budget | Spend Signi cantly Lower | Increase in natural (unsponsored) content reach -Decrease in customer data collection due to facebook forms halt Totals 755 0.3% 5,686 58% 518 18% Total Audience Total Impressions Total Engagement Performance 415 14% 743 19% 20 31% 546 44% 518 17% 100 65% 3 3 25% Big Finish Car Wash Engaged Users Post Impressions Reactions Post Reach Page & Post Engagements Link Clicks New Fans Posts Average performance 74 17% 106 20% 14 65% Big Finish Car Wash The "Daily Average Engagements" category is what we want to see increase. At the end of this week, we saw more organic engagement which did not cost us any on additional ad-spend. Growing and growing! Daily average engagements Daily average impressions Daily average clicks Post insights Big Finish Car Wash Sorted by Impressions April 8, 2023 08:19am Post Clicks 1 3 7 7 57.14% Spend — Showing 3 posts in total Clean, dry, and sunny! ☀ Reactions Impressions Reach Eng. Rate April 9, 2023 09:03am Post Clicks 0 3 31 30 9.68% Spend — April 7, 2023 10:29am Post Clicks 0 5 48 48 10.42% Spend — Happy Easter to all of our amazing customers, friends and family! We hope everyone may enjoy today with friends and loved ones. We will be open today from 8-6 For your washing convenience. Reactions Impressions Reach Eng. Rate Our bubble blast will make your day a blast! Reactions Impressions Reach Eng. Rate Top gender and age for your fans Big Finish Car Wash 18-24 25-34 35-44 45-54 55-64 65+ Male Female Undisclosed Rank Gender and Age Your Fans 1 Female, 45 to 54 years old 122 2 Female, 55 to 64 years old 103 3 Female, 35 to 44 years old 88 Recent posts Big Finish C... 30 9.68% a day ago Reach Eng. Rate Big Finish C... 7 57.14% 2 days ago Reach Eng. Rate Big Finish C... 48 10.42% 3 days ago Reach Eng. Rate Big Finish C... 22 48.00% 7 days ago Reach Eng. Rate