POULOMI GHOSH 2022 Portfolio & Service Guide Poulomi Ghosh #thelixirgirl 1 P O U L O M I G H O S H I | 2 0 2 2 Welcome! "It's all about women with unconventional visions and stories. I help them to connect with their own tribe and build their empire globally- In turn creating the change and impact that they always wanted to strive for: "Their purpose" "My elixir tool for all of this? Emails. Or as I call it, the unconventional letters." A warm welcome inside! Let's together connect with our tribe who needs us and create the change with conversations that convert! 2 Meet the Founder Poulomi Ghosh Hi! I am Poulomi also known as The Elixir Girl, a graduate who has been working in the online industry since past 2.5 years. Over the years I've experimented a lot of fields with just one thing in common- building excellent client relationships & audience connection! How I do that? With the help of my words over emails and convey your authentic, vulnerable stories. As a service provider, understanding my client's priority is my number 1 lookout. Helping them grow, upscale, and live the purposeful life they truly desire is what I strive on! P O U L O M I G H O S H I | 2 0 2 2 3 How is my service helping you? Poulomi Ghosh ESTABLISH A STRONG CONNECTION WITH YOUR AUDIENNCE. BUILD THAT KNOW LIKE TRUST FACTOR. HELP CREATE CONNECTION & CONVERSATION THAT CONVERTS. TURNING THEM INTO YOUR BFFS THROUGH VULNERABLE STORIES DISTRIBUTING THESE LEADS TO YOUR DESIRED CHANNELS. 4 What I bring into the table P O U L O M I G H O S H I | 2 0 2 2 4 years of expertise over writing. Conversational story writing. Human design analysis for business (basic level) Understanding about brand color psychology. In-depth brand vision board analysis. Combining all these to pour out your voice into the copy and connect with your ideal audience. 5 ELIXIR VIP DAY Marketing strategy Lead magnet audit & enhance. 6 emails audit & enhance. 88$ USD Strategy Sessions Lead magnet Setting up the Email marketing system Creating email funnel THE FRESHERS PLAN Services & Packages 496$ USD THE LAUNCH ELIXIR Nurturing your new/ existing audience. Planning & prepping for the launch. Sending traffic to the desired space using proven strategies. $ DEPENDS ON NO. OF EMAILS. CONVERSATIONS THAT CONVERT 8 weekly newsletters Lead magnet Analyzing statistics & enhancing audience relations. Managing the backend/ admin work. 666$ USD 6 Details PACKAGE 1: ELIXIR VIP DAY Highlights Creating the bridge between the client's vision & audience. Lead magnet audit 6 email audit Marketing strategy analysis. Free gift Investment 88$ USD Timeline 5 hrs UNDERSTANDING ICA, VISION ALIGNED WITH AUDIENCE, POURING IN BRAND VOICE INTO EMAILS 5-7 LAUNCH EMAIL CAMPAIGN AUDIT MARKETING STRATEGY LEAD MAGNET AUDIT: CONNECTING WITH THE OFFER FREE GIFT: ENDING THE VIP DAY! P O U L O M I G H O S H I | 2 0 2 2 : T H E E L I X I R G I R L 7 Details Package-2: The Freshers plan Highlights 90min 1:1 strategy session X2 Automated email funnel setup Lead magnet Distributing leads to desired channels. Investment Starting 496$ USD Timeline 4 weeks STRATEGY SESSION: SETTING UP THE SYSTEM & FUNNEL. LEAD MAGNET + OFFER STRTEGY SETUP AUTOMATED EMAIL FUNNEL (3 EMAILS) CREATING CONVERSATIONS THAT CONVERT USING STORIES. DISTRIBUTING THESE LEADS TO YOUR DESIRED CHANNELS. P O U L O M I G H O S H I | 2 0 2 2 Work Samples 8 Details Package-3: Conversations that Convert Highlights 90min 1:1 strategy session X2 15min check-in sessions (every week) 8 nurture emails Back-end/ admin work Tracking & updating strategies. Timeline 4 weeks UNDERSTANDING THE BRAND VOICE, VISION & VALUES BI-WEEKLY NEWSLETTERS TO ENHANCE LEAD RELATIONSHIPS ANALYZING THE RESPONSE TO ENHANCE THE STRATEGIES HANDLING THE BACK-END ADMIN WORK. TRACKING THE PROVEN STRATEGIES & GENERATING LEADS. Investment Starting 666$ USD P O U L O M I G H O S H I | 2 0 2 2 Work Samples 9 Details Package-3: The Launch Elixir Highlights 90min 1:1 strategy session X4 15min check-in sessions (every week) Creating conversations that convert. Tracking & analyzing strategies Applying proven strategies to generate leads. Investment Starting $ depends on no. of emails required Timeline depends on no. of emails required. STRATEGY SESSION: SETTING UP THE SYSTEM & FUNNEL. WELCOMING & NURTURING LEADS TEASING/ PRE-LAUNCH CONTENT (4 EMAILS) LAUNCH PHRASE: TESTING OUT EMAIL STRATEGIES ON A DAILY BASIS. END OF LAUNCH: DOUBLING DOWN ON PROVEN STRATEGIES: P O U L O M I G H O S H I | 2 0 2 2 Work Samples 10 Upgrade 1 : 3 months plan This is a combined plan for your email copies. It is an ideal option if you want to kickstart your email business and create a nurtured relationship with your ideal audience over the course. The details inside are customised as per reuirement. Investment starting from 1666$ USD Add-on 1: Extra emails Yes, we always don't have to stick to the given number of emails as per the plans! You can avail the extra emails whenever your business & audience demand for it. Investment starting from 98$ USD Upgrades / Add-Ons 11 Upgrade 2 : Social Media freshers/ Blogs This is a perfect combination to cover both your front & backend of audience relationships. If you are looking for social media copies/ blog posts, I have a team to help you with this. Packages customized as per requirement. Investment starting from 996$ USD Add-on 2: Repurposed content Your emails are an excellent space to talk about your recent podcast/ blog. Repurposed emails are just for that traffic drive! Packages customized as per requirement. Investment strating from 76$ USD Upgrades / Add-Ons 12 Success Stories Priyanshi Sikchi: Business Coach "Poulomi has helped me to get my email systems all set and ready to run within her set deadline. She has paid keen attention to every detail I mentioned in order to make my emails connect to my audience." Lucien Atkins: Finance Coach P O U L O M I G H O S H I | 2 0 2 2 Poulomi is not only an expert in her field but also very flexible and timely. She helped me immensely with my emails during her VIP day session and her free gift was cherry on top. "Poulomi helped me to get my email list active. My emails sounded just like me and that is what helped me to connect with my audience and convert them more. Reshma George: Relationship Coach Poulomi is very intentional about her work and brings your stories to life through your unique brand voice. She asked me the right questions, made adjustments when needed and got suggestions into the table. I felt supported throughout. Rachel Thompson: Founder- Energetic Mareting 13 Step-1 Understanding the clients goals & agendas. Catching the voice, vision and values to help establish the foundation. Step-2 Creating the workflow and content that aligns with the client's vision and further fine-tuning the audience interaction & client relations. Step-3 Diversifying, tracking, and analyzing the audience response to further help the client to enhance and uplevel their relationships and generate leads. Our Process 14 Step-1 Confirmation of the work timeline and the onboarding process along with the investment & contract. Next Steps Step-2 Sharing with the invoice along with the client welcome kit & pre-strategy call checklist. Step-3 Scheduling and getting into the 1st Strategy session to plan out and execute the strategies ahead. P O U L O M I G H O S H I | 2 0 2 2 "Putting a shield in front of your vulnerable stories is like putting a barrier between you and your tribe. The world needs more stories." P O U L O M I G H O S H I | 2 0 2 2 B O O K A 2 0 M I N C A L L T O F I N D H O W C A N I H E L P Y O U I N T H E B E S T W A Y !