DIGITAG MEDIA BEST DIGITAL MARKETING AGENCY IN GANDHIINAGAR | DIGITAG MEDIA DIGITAG MEDIA is a trusted digital marketing agency in Gandhinagar offering SEO, Google Ads, social media marketing & website growth solutions. Our Services ● Search Engine Optimization (SEO) ● Google Ads (PPC Advertising) ● Social Media Marketing ● Website Design & Development ● Content Marketing ● Local SEO Solutions SEO • Google Ads • Social Media • Website Development • Local SEO TOPIC By. DIGITAG MEDIA ON PAGE (SEO) SEARCH ENGINE OPT IMIZATION 1. Introduction 2. What Is On-Page SEO 3. Importance of On-Page SEO 4. Keyword Research 5. URL 6. Title 7. Meta Description 8. Content 9. Blog 10. Anchor Text & Image Tag 11. Loading Speed 12. Robot.txt 13. Sitemap.xml 14. 301-302 Redirect 15. Schema markup code 16. Conclusion INDEX Visit: https://www.digitagmedia.com/ 1. Introduction to On-Page SEO On-Page SEO is the process of optimizing website pages to improve search engine ranking. It focuses on content, structure, and page elements that are visible to users and search engines. 2. What Is On-Page SEO On-Page SEO includes all SEO activities done inside a website. It helps search engines understand page content and improves website visibility. 3. Importance of On-Page SEO On-Page SEO improves website ranking and organic traffic. It also enhances user experience and content readability. 4. Keyword Research Keyword research helps find the words people search on Google. Using the right keywords helps match user searches with website content. 5. URL ● Each webpage has a different keyword, and similarly, each page should have a unique and separate URL. ● Example: Page: On-Page SEO URL: www.example.com/on-page-seo Page: Keyword Research URL: www.example.com/keyword-research 6. Title ● The title tag is the main heading of a webpage shown in search results. Each page should have a unique title based on its main keyword. A clear and keyword-focused title helps improve ranking and click-through rate. ● Heading tags (H1 to H6) are used to create headlines and sub-headlines. H1 is the main heading, while H2 to H6 are used for sub-headings to organize content clearly. Length: 50–60 characters 7. Meta Description The meta description is a short summary of a webpage. It helps users understand the page content and increases clicks. Length: 150–160 characters 8. Content Content should be useful, original, and easy to read. Good content answers user questions and improves search ranking. Minimum: 300–500 words Ideal (SEO friendly): 800–1500 words (depends on topic) Keyword density: 1–2% 9.Blog A blog is an informational article published on a website. Blogs help attract organic traffic and improve SEO ranking. Each blog should focus on one main keyword and provide useful information to users. Blog Content Length (SEO) Minimum: 600–800 words Ideal: 1000–1500 words Use headings (H1–H3) Add images, internal links, and keywords naturally 10. Anchor Text & Image Tag ● Anchor text is the clickable text of a link. It helps users and search engines understand what the linked page is about. Using clear and relevant anchor text improves SEO and navigation. ● An image tag is used to display images on a webpage. The ALT attribute describes the image for search engines and users. Proper image tags improve SEO and website accessibility. 11. Loading Speed ● Loading speed is the time a webpage takes to open completely. Fast-loading websites provide a better user experience and rank higher on Google. Slow pages increase bounce rate and reduce website performance. ● Ideal Loading Speed 2–3 seconds or less Faster loading = better SEO 12. Robot.txt ● robots.txt is a file that tells search engines which pages or folders they can or cannot crawl. It helps control search engine access and improves website crawling efficiency. ● Example User-agent: * Allow: / 13. Sitemap.xml ● A sitemap.xml is a file that lists all important pages of a website. It helps search engines find, crawl, and index pages faster. Benefits: ● Better crawling ● Faster indexing ● Useful for large websites 14. 301-302 Redirect Redirects send users and search engines from one URL to another. 301 Redirect ● Permanent redirect ● Passes SEO value 302 Redirect ● Temporary redirect ● Used for short-term changes 15. Schema Markup Code Schema markup is a structured data code added to a website. It helps search engines understand content better and show rich results. Examples: ● Ratings ⭐ ● Reviews ● FAQs 16. Conclusion ● On-Page SEO plays an important role in website optimization. By improving content, keywords, titles, links, and images, a website becomes easy to understand for both users and search engines. Regular on-page optimization helps improve ranking, traffic, and overall website performance. Learn more about SEO at DIGITAG MEDIA