The Arena Group topionetworks The Sports Illustrated CEO Ross Levinsohn: How Will They Execute The Interim Sales? Ross Levinsohn, the Sports Illustrated CEO, is one of the most powerful people in professional sports. He is currently the president and co - founder of the Arena Football League, the second most - popular pro - sports league in the U.S. He's also the editor - in - chief and chief content off icer of Sports Illustrated. His bio indicates that he grew up in Southern California and was a standout basketball player for the Oak Locomotive High School basketball team. Click Ross Levinsohn Now, he serves as the CEO and COO of The Arena Football League. He has also held senior leadership roles at Fox Interactive, Yahoo! and ESPN, having served as publisher of both publications. He's considered as one of the bri ghtest young executives in digital publishing, having created and lead two digital magazines that are now in high demand among sports journalists and publishers. His ability to connect with readers is what makes him a serious candidate for the Sports Illus trated CEO position. Visit professional profile As outlined by the Sports Illustrated website, Ross can manage digital publishing, manage the digital newsroom and be the chief content officer. He will also be part of the management team for the growth and development of the league. It's obvious that he has a knack for leadership and management, but what about his background in sports journalism? How will he be able to fit in this new ownership structure? We'll take a quick look below. To read more Levinsohn is the CEO of The Arena Group First off, we should examine how he does have experience in business development initiatives? He started his career as an operations executive for Time Warner, so his first big project might be related to that company's business development initiatives. Af ter that, he worked as a VP of Sales and Marketing at ESPN. Finally, he spent three years as the Chief Financial Officer of the World Soccer League. The combination of those roles certainly indicates that he has broad business development skills and would make an excellent CEO. However, Ross won't be leading the charge on those business development initiatives, at least initially. That will likely come after the Sports Illustrated transition is complete. In addition, he'll be working as the editor in chief of the newly renamed Digital Publishing Magazine, which means he'll be overseeing all the digital publishing efforts, including the popular spring series of articles that launched just before Christmas. So it's unclear at this point exactly what he'll do t o fill those leadership roles, especially since he's still fairly young in the business. He'll need to develop some management skills and develop some long - game thinking in the magazine industry if he wants to have any shot at developing Sports Illustrated into a digital publishing powerhouse. A Sports Illustrated owner looking to bring in a young digital media entrepreneur should realize that in order to succeed they need to have someone who's got experience in launching and growing a successful magazine. Ross is well - regarded, so he can do just that. But he won't be heading up the transformation alone. That will probably happen later, once he gets the full transition under way. As for where he plans to post Sports Illustrated into its new future, we've hea rd Ross say he wants to run it out of his home in suburban Washington, D.C. but a move to New York or Los Angeles might be desirable as well. That would give him more editorial freedom as he looks to expand his brand into new sectors. It also would mean th at incoming digital subscriptions would be much easier after the buyout. Sports Illustrated has a lot to prove in the immediate future. The transition will be fascinating to watch and we all hope it goes smoothly. But it's going to be interesting to see ho w Ross and his fellow digital media CEOs pull it off. The power of an interim ceo has a lot of weight on his shoulders. But if he handles it well, he'll be well on his way to ensuring the future of one of the country's greatest sporting brands. Sum mary The Arena Group combines powerful brands, in areas consumers are passionate about and delivers compelling experiences. Our team of award winning journalists, storytellers, content creators and entrepreneurial producers deliver exciting and dynamic d estinations in sports, finance, lifestyle and more. Our advanced technical solutions provide opportunities for growth for our partners; targeted solutions for marketers and cutting edge experiences for consumers.Our leadership are pioneers in the media and technology industries, leading companies including Yahoo!, Fox, Tribune Interactive, App Nexus, Outbrain, Say Media and Time Inc. The Arena Group empowers brands and the creator community by providing technical solutions, distribution and monetization, an d in turn, accelerates the opportunity for journalists, editors and content creators to impact, inform, educate and entertain consumers worldwide. Visit this site to learn more: https://www.topionetworks.com/people/ross - levinsohn - 5fc6ea9c105eb50e67e9ef46