Amusemtn Tax Scenarios and Revenue Projections Base Model Three Dollar Surcharge Model 3% Surcharge Model Potential Venus: Capacity: Number of Events Aunnually Average Attendance Rate Tickets Sold Average Ticket Price Estimated Price Elasticity of Demand (PED) Ticket Surcharge Revenue Pre-PED Incorporated Attendnance Dropoff Modeled Attendance with Surchagre Revenue Post-PED Incorporated Attendnance Dropoff Ticket Surcharge Revenue Pre-PED Incorporated Attendnance Dropoff Modeled Attendance with Surchagre Revenue Post-PED Incorporated Attendnance Dropoff Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two LCA 15,000.00 19,500.00 20,300.00 155.00 41.00 45.00 0.93 ~1 ~.94 2,139,000.00 799,500.00 858,690.00 $135.92 $78.59 $100.00 -0.25 -0.20 -0.20 $3.00 $3.00 $3.00 $6,417,000.00 $2,398,500.00 $2,576,070.00 2,127,197 793,396 853,538 $6,381,591.30 $2,380,188.51 $2,560,613.58 $4.08 $2.36 $3.00 $8,721,986.40 $1,884,981.15 $2,576,070.00 2,122,958 794,703 853,538 $8,656,571.50 $1,873,671.26 $2,560,613.58 Ford Field 65,000.00 70,000.00 - 9.00 10.00 - ~1 0.71 - 64,850.00 1,500,000.00 - $493.56 $135.92 - -0.20 -0.40 - $3.00 $3.00 - $194,550.00 $4,500,000.00 - 64,771 1,486,757 - $194,313.49 $4,460,270.75 - $14.81 $4.08 - $960,220.98 $6,116,400.00 - 64,461 1,482,000 - $954,459.65 $6,043,003.20 - Comerica Park 41,000.00 41,000.00 - 81.00 4.00 - 0.48 0.93 - 1,560,870.00 152,028.00 - $75.59 $135.92 - -0.20 -0.50 - $3.00 $3.00 - $4,682,610.00 $456,084.00 - 1,548,481 150,350 - $4,645,441.51 $451,050.70 - $2.27 $4.08 - $3,539,584.90 $619,909.37 - 1,551,505 149,748 - $3,518,347.39 $610,610.73 - Fox Theater 5,041.00 - - 150.00 - - 0.66 - - 500,000.00 - - $110.89 - -0.50 - - $3.00 - - $1,500,000.00 - - 493,237 - - $1,479,709.62 - - $3.33 - - $1,663,350.00 - - 492,500 - - $1,638,399.75 - - Fillmore Detroit 2,800.00 - - 85.00 - - 0.77 - - 183,260.00 - - $178.86 - - -0.50 - - $3.00 - - $549,780.00 - - 181,723 - - $545,169.30 - - $5.37 - - $983,336.51 - - 180,511 - - $968,586.46 - - Masonic Temple 4,650.00 - - 45.00 - - 0.77 - - 159,390.00 - - $119.93 - - -0.50 - - $3.00 - - $478,170.00 - - 157,396 - - $472,189.39 - - $3.60 - - $573,469.28 - - 156,999 - - $564,867.24 - - Detroit Opera House 2,750.00 - - 25.00 - - 0.58 - - 40,000.00 - - $173.94 - - -0.15 - - $3.00 - - $120,000.00 - - 39,897 - - $119,689.55 - - $5.22 - - $208,728.00 - - 39,820 - - $207,788.72 - - Fisher Theatre 2,089.00 - - 160.00 - - 0.90 - - 300,000.00 - - $181.64 - - -0.15 - - $3.00 - - $900,000.00 - - 299,257 - - $897,770.31 - - $5.45 - - $1,634,760.00 - - 298,650 - - $1,627,403.58 - - Sound Board at Motor City Casino 2,400.00 - - 40.00 - - 0.77 - - 2,592,000.00 - - $129.98 - - -0.60 - - $3.00 - - $7,776,000.00 - - 2,556,105 - - $7,668,315.74 - - $3.90 - - $10,107,244.80 - - 2,545,344 - - $9,925,314.39 - - Music Hall 1,731.00 - - 425.00 - - 0.36 - - 265,000.00 - - $149.03 - - -0.45 - - $3.00 - - $795,000.00 - - 262,599 - - $787,798.43 - - $4.47 - - $1,184,788.50 - - 261,423 - - $1,168,793.86 - - Saint Andrew Hall + The Shelter 750.00 - - 110.00 - - 0.77 - - 82,500.00 - - $71.43 - - -0.65 - - $3.00 - - $247,500.00 - - 80,248 - - $240,743.39 - - $2.14 - - $176,789.25 - - 80,891 - - $173,341.86 - - Aretha Franklin Ampetheatre 6,000.00 - - 40.00 - - 0.63 - - 150,000.00 - - $130.35 - - -0.45 - - $3.00 - - $450,000.00 - - 148,446 - - $445,339.47 - - $3.91 - - $586,575.00 - - 147,975 - - $578,656.24 - - Outdoor Annual Events: Movement 30,000.00 1.00 1.00 30,000.00 $327.37 -0.30 $3.00 $90,000.00 29,918 $29,917.52 $9.82 $294,633.00 29,730 $291,981.30 Motor City Pride 60,000.00 1.00 1.00 60,000.00 $5.00 -0.50 $3.00 $180,000.00 42,000 $42,000.00 $0.15 $9,000.00 59,100 $8,865.00 African World Festival 20,000.00 1.00 1.00 20,000.00 $14.70 -0.50 $3.00 $60,000.00 17,959 $17,959.18 $0.44 $8,820.00 19,700 $8,687.70 Grand Prix 30,000.00 40,000.00 30,000.00 1.00 1.00 1.00 1.00 1.00 1.00 30,000.00 40,000.00 30,000.00 $80.00 $110.00 $110.00 -0.40 -0.40 -0.40 $3.00 $3.00 $3.00 $90,000.00 $120,000.00 $90,000.00 29,550 39,564 29,673 $29,550.00 $39,563.64 $29,672.73 $2.40 $3.30 $3.30 $72,000.00 $132,000.00 $99,000.00 29,640 39,520 29,640 $71,136.00 $130,416.00 $97,812.00 Total 1: 289,211.00 170,500.00 50,300.00 1,329.00 56.00 46.00 8,176,870.00 2,491,528.00 888,690.00 $24,530,610.00 $7,474,584.00 $2,666,070.00 8,078,784 2,470,067 883,211 $23,997,498.21 $7,331,073.59 $2,590,286.31 $30,725,286.62 $8,753,290.52 $2,675,070.00 8,081,206 2,465,971 883,178 $30,363,200.65 $8,657,701.20 $2,658,425.58 Final Total: 510,011.00 1,431.00 11,557,088.00 $34,671,264.00 11,432,061 $33,918,858.12 $42,153,647.14 11,430,355 $41,679,327.43 Four Dollar Surcharge Model 5% Surcharge Model Ticket Surcharge Revenue Pre-PED Incorporated Attendnance Dropoff Modeled Attendance with Surchagre Revenue Post-PED Incorporated Attendnance Dropoff Ticket Surcharge Revenue Pre-PED Incorporated Attendnance Dropoff Modeled Attendance with Surchagre Revenue Post-PED Incorporated Attendnance Dropoff Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two $4.00 $4.00 $4.00 $8,556,000.00 $3,198,000.00 $3,434,760.00 2,123,263 791,362 851,820 $8,493,051.21 $3,165,446.24 $3,407,281.92 $6.80 $3.93 $5.00 $14,536,644.00 $3,141,635.25 $4,293,450.00 2,112,263 791,505 850,103 $14,354,935.95 $3,110,218.90 $4,250,515.50 $4.00 $4.00 - $259,400.00 $6,000,000.00 - 64,745 1,482,343 - $258,979.54 $5,929,370.22 - $24.68 $6.80 - $1,600,368.30 $10,194,000.00 - 64,202 1,470,000 - $1,584,364.62 $9,990,120.00 - $4.00 $4.00 - $6,243,480.00 $608,112.00 - 1,544,351 149,791 - $6,177,402.69 $599,163.91 - $3.78 $6.80 - $5,899,308.17 $1,033,182.29 - 1,545,261 148,227 - $5,840,315.08 $1,007,352.73 - $4.00 - - $2,000,000.00 - - 490,982 - - $1,963,928.22 - - $5.54 - - $2,772,250.00 - - 487,500 - - $2,702,943.75 - - $4.00 - - $733,040.00 - - 181,211 - - $724,843.20 - - $8.94 - - $1,638,894.18 - - 178,679 - - $1,597,921.83 - - $4.00 - - $637,560.00 - - 156,732 - - $626,927.80 - - $6.00 - - $955,782.14 - - 155,405 - - $931,887.58 - - $4.00 - - $160,000.00 - - 39,862 - - $159,448.09 - - $8.70 - - $347,880.00 - - 39,700 - - $345,270.90 - - $4.00 - - $1,200,000.00 - - 299,009 - - $1,196,036.12 - - $9.08 - - $2,724,600.00 - - 297,750 - - $2,704,165.50 - - $4.00 - - $10,368,000.00 - - 2,544,140 - - $10,176,561.32 - - $6.50 - - $16,845,408.00 - - 2,514,240 - - $16,340,045.76 - - $4.00 - - $1,060,000.00 - - 261,799 - - $1,047,197.21 - - $7.45 - - $1,974,647.50 - - 259,038 - - $1,930,217.93 - - $4.00 - - $330,000.00 - - 79,497 - - $317,988.24 - - $3.57 - - $294,648.75 - - 79,819 - - $285,072.67 - - $4.00 - - $600,000.00 - - 147,929 - - $591,714.61 - - $6.52 - - $977,625.00 - - 146,625 - - $955,628.44 - - $4.00 $120,000.00 29,890 $119,560.13 $9.82 $294,633.00 29,730 $291,981.30 $4.00 $240,000.00 36,000 $144,000.00 $0.15 $9,000.00 59,100 $8,865.00 $4.00 $80,000.00 17,279 $69,115.65 $0.44 $8,820.00 19,700 $8,687.70 $4.00 $4.00 $4.00 $120,000.00 $160,000.00 $120,000.00 29,400 39,418 29,564 $117,600.00 $157,672.73 $118,254.55 $2.40 $3.30 $3.30 $72,000.00 $132,000.00 $99,000.00 29,640 39,520 29,640 $71,136.00 $130,416.00 $97,812.00 Total 1: $32,707,480.00 $9,966,112.00 $3,554,760.00 8,046,089 2,462,913 881,384 $32,184,354.01 $9,851,653.10 $3,525,536.47 $50,952,509.03 $14,500,817.54 $4,392,450.00 8,018,650 2,449,252 879,743 $49,953,440.00 $14,238,107.63 $4,348,327.50 Final Total: $46,228,352.00 11,390,386 $45,561,543.57 $69,845,776.57 11,347,646 $68,539,875.13 Five Dollar Surcharge Model 10% Surcharge Model Ticket Surcharge Revenue Pre-PED Incorporated Attendnance Dropoff Modeled Attendance with Surchagre Revenue Post-PED Incorporated Attendnance Dropoff Ticket Surcharge Revenue Pre-PED Incorporated Attendnance Dropoff Modeled Attendance with Surchagre Revenue Post-PED Incorporated Attendnance Dropoff Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two $5.00 $5.00 $5.00 $10,695,000.00 $3,997,500.00 $4,293,450.00 2,119,329 789,327 850,103 $10,596,642.51 $3,946,634.75 $4,250,515.50 $13.59 $7.86 $10.00 $29,073,288.00 $6,283,270.50 $8,586,900.00 2,085,525 783,510 841,516 $28,346,455.80 $6,157,605.09 $8,415,162.00 $5.00 $5.00 - $324,250.00 $7,500,000.00 - 64,719 1,477,928 - $323,593.04 $7,389,640.97 - $49.36 $13.59 - $881,441.20 $11,788,500.00 - 64,493 1,465,308 - $3,183,107.78 $19,916,460.00 - $5.00 $5.00 - $7,804,350.00 $760,140.00 - 1,540,221 149,232 - $7,701,104.20 $746,158.61 - $7.56 $13.59 - $11,798,616.33 $2,066,364.58 - 1,529,653 144,427 - $11,562,644.00 $1,963,046.35 - $5.00 - - $2,500,000.00 - - 488,728 - - $2,443,637.84 - - $11.09 - - $3,779,500.00 - - 475,000 - - $5,267,275.00 - - $5.00 - - $916,300.00 - - 180,698 - - $903,492.50 - - $17.89 - - $3,277,788.36 - - 174,097 - - $3,113,898.94 - - $5.00 - - $796,950.00 - - 156,067 - - $780,337.18 - - $11.99 - - $2,850,849.54 - - 147,505 - - $1,769,021.79 - - $5.00 - - $200,000.00 - - 39,828 - - $199,137.63 - - $17.39 - - $695,760.00 - - 39,400 - - $685,323.60 - - $5.00 - - $1,500,000.00 - - 298,761 - - $1,493,806.43 - - $18.16 - - $5,218,200.00 - - 295,691 - - $5,370,927.00 - - $5.00 - - $12,960,000.00 - - 2,532,175 - - $12,660,877.06 - - $13.00 - - $33,690,816.00 - - 2,436,480 - - $31,669,367.04 - - $5.00 - - $1,325,000.00 - - 260,999 - - $1,304,995.64 - - $14.90 - - $3,444,470.00 - - 254,599 - - $3,794,293.85 - - $5.00 - - $412,500.00 - - 78,746 - - $393,731.63 - - $7.14 - - $589,297.50 - - 77,138 - - $550,993.16 - - $5.00 - - $750,000.00 - - 147,411 - - $737,054.09 - - $13.04 - - $1,071,450.00 - - 146,301 - - $1,907,034.75 - - $5.00 $150,000.00 29,863 $149,312.70 $32.74 $982,110.00 29,100 $952,646.70 $5.00 $300,000.00 30,000 $150,000.00 $0.50 $30,000.00 57,000 $28,500.00 $5.00 $100,000.00 16,599 $82,993.20 $1.47 $29,400.00 19,000 $27,930.00 $5.00 $5.00 $5.00 $150,000.00 $200,000.00 $150,000.00 29,250 39,273 29,455 $146,250.00 $196,363.64 $147,272.73 $8.00 $11.00 $11.00 $240,000.00 $440,000.00 $330,000.00 28,800 38,400 28,800 $230,400.00 $422,400.00 $316,800.00 Total 1: $40,884,350.00 $12,457,640.00 $4,443,450.00 8,013,393 2,455,760 879,558 $40,066,965.64 $12,278,797.97 $4,397,788.23 $97,652,986.93 $20,578,135.08 $8,916,900.00 7,859,781 2,431,644 870,316 $98,459,819.42 $28,459,511.44 $8,731,962.00 Final Total: $57,785,440.00 11,348,710 $56,743,551.83 $127,148,022.01 11,161,741 $135,651,292.85 Amusemtn Tax Scenarios and Revenue Projections Percent-Based Surcharge 10 Year Projection 3% Surcharge Model Potential Venus: Revenue Post-PED Incorporated Attendance Drop Off Projected Annual Increase in Ticket Prices Projected Revenue for Year 1 Projected Revenue for Year 2 Projected Revenue for Year 3 Projected Revenue for Year 4 Projected Revenue for Year 5 Projected Revenue for Year 6 Projected Revenue for Year 7 Projected Revenue for Year 8 Projected Revenue for Year 9 Projected Revenue for Year 10 Projectected Total Nominal Revenue for 10 Years Projectected NPV Revenue (.05) for 10 Years Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two LCA $8,656,571.50 $1,873,671.26 $2,560,613.58 0.07 0.04 0.04 $9,224,442.59 $1,948,618.11 $2,663,038.12 $9,829,566.03 $2,026,562.84 $2,769,559.65 $10,474,385.56 $2,107,625.35 $2,880,342.03 $11,161,505.25 $2,191,930.37 $2,995,555.72 $11,893,699.99 $2,279,607.58 $3,115,377.94 $12,673,926.71 $2,370,791.88 $3,239,993.06 $13,505,336.31 $2,465,623.56 $3,369,592.78 $14,391,286.37 $2,564,248.50 $3,504,376.50 $15,335,354.75 $2,666,818.44 $3,644,551.56 $16,341,354.03 $2,773,491.18 $3,790,333.62 - - - - - - Ford Field $954,459.65 $6,043,003.20 - 0.04 0.07 - $992,638.04 $6,439,424.21 - $1,032,343.56 $6,861,850.44 - $1,073,637.30 $7,311,987.83 - $1,116,582.80 $7,791,654.23 - $1,161,246.11 $8,302,786.75 - $1,207,695.95 $8,847,449.56 - $1,256,003.79 $9,427,842.25 - $1,306,243.94 $10,046,308.70 - $1,358,493.70 $10,705,346.55 - $1,412,833.45 $11,407,617.28 - - - - - - - Comerica Park $3,518,347.39 $610,610.73 - 0.04 0.07 - $3,659,081.29 $650,666.80 - $3,805,444.54 $693,350.54 - $3,957,662.32 $738,834.33 - $4,115,968.81 $787,301.87 - $4,280,607.56 $838,948.87 - $4,451,831.87 $893,983.91 - $4,629,905.14 $952,629.26 - $4,815,101.35 $1,015,121.74 - $5,007,705.40 $1,081,713.72 - $5,208,013.62 $1,152,674.14 - - - - - - - Fox Theater $1,638,399.75 - - 0.07 - - $1,745,878.77 - - $1,860,408.42 - - $1,982,451.21 - - $2,112,500.01 - - $2,251,080.01 - - $2,398,750.86 - - $2,556,108.92 - - $2,723,789.66 - - $2,902,470.27 - - $3,092,872.32 - - - - - - - - Fillmore Detroit $968,586.46 - - 0.07 - - $1,032,125.73 - - $1,099,833.18 - - $1,171,982.24 - - $1,248,864.27 - - $1,330,789.77 - - $1,418,089.58 - - $1,511,116.25 - - $1,610,245.48 - - $1,715,877.58 - - $1,828,439.15 - - - - - - - - Masonic Temple $564,867.24 - - 0.07 - - $601,922.53 - - $641,408.65 - - $683,485.06 - - $728,321.68 - - $776,099.58 - - $827,011.71 - - $881,263.68 - - $939,074.58 - - $1,000,677.87 - - $1,066,322.34 - - - - - - - - Detroit Opera House $207,788.72 - - 0.04 - - $216,993.76 - - $226,606.59 - - $236,645.26 - - $247,128.65 - - $258,076.44 - - $269,509.23 - - $281,448.49 - - $293,916.66 - - $306,937.17 - - $320,534.48 - - - - - - - - Fisher Theatre $1,627,403.58 - - 0.02 - - $1,659,951.65 - - $1,693,150.68 - - $1,727,013.70 - - $1,761,553.97 - - $1,796,785.05 - - $1,832,720.75 - - $1,869,375.17 - - $1,906,762.67 - - $1,944,897.92 - - $1,983,795.88 - - - - - - - - Sound Board at Motor City Casino $9,925,314.39 - - 0.07 - - $10,576,415.02 - - $11,270,227.84 - - $12,009,554.79 - - $12,797,381.58 - - $13,636,889.82 - - $14,531,469.79 - - $15,484,734.21 - - $16,500,532.77 - - $17,582,967.72 - - $18,736,410.40 - - - - - - - - Music Hall $1,168,793.86 - - 0.07 - - $1,245,466.73 - - $1,327,169.35 - - $1,414,231.66 - - $1,507,005.26 - - $1,605,864.80 - - $1,711,209.53 - - $1,823,464.88 - - $1,943,084.17 - - $2,070,550.49 - - $2,206,378.61 - - - - - - - - Saint Andrew Hall + The Shelter $173,341.86 - - 0.07 - - $184,713.09 - - $196,830.26 - - $209,742.33 - - $223,501.43 - - $238,163.12 - - $253,786.62 - - $270,435.02 - - $288,175.56 - - $307,079.88 - - $327,224.32 - - - - - - - - Aretha Franklin Amphitheatre $578,656.24 - - 0.07 - - $616,616.09 - - $657,066.10 - - $700,169.64 - - $746,100.77 - - $795,044.98 - - $847,199.93 - - $902,776.24 - - $961,998.36 - - $1,025,105.46 - - $1,092,352.37 - - - - - - - - Outdoor Annual Events: Movement $291,981.30 0.05 $305,120.46 $318,850.88 $333,199.17 $348,193.13 $363,861.83 $380,235.61 $397,346.21 $415,226.79 $433,912.00 $453,438.04 Motor City Pride $8,865.00 0.03 $9,139.82 $9,423.15 $9,715.27 $10,016.44 $10,326.95 $10,647.09 $10,977.14 $11,317.44 $11,668.28 $12,029.99 African World Festival $8,687.70 0.03 $8,957.02 $9,234.69 $9,520.96 $9,816.11 $10,120.41 $10,434.14 $10,757.60 $11,091.09 $11,434.91 $11,789.39 Grand Prix $71,136.00 $130,416.00 $97,812.00 0.04 0.04 0.04 $73,981.44 $135,632.64 $101,724.48 $76,940.70 $141,057.95 $105,793.46 $80,018.33 $146,700.26 $110,025.20 $83,219.06 $152,568.27 $114,426.21 $86,547.82 $158,671.00 $119,003.25 $90,009.73 $165,017.85 $123,763.38 $93,610.12 $171,618.56 $128,713.92 $97,354.53 $178,483.30 $133,862.48 $101,248.71 $185,622.63 $139,216.97 $105,298.66 $193,047.54 $144,785.65 Total 1: $30,363,200.65 $8,657,701.20 $2,658,425.58 $32,153,444.03 $9,174,341.76 $2,764,762.60 $34,054,504.62 $9,722,821.76 $2,875,353.11 $36,073,414.79 $10,305,147.78 $2,990,367.23 $38,217,659.22 $10,923,454.73 $3,109,981.92 $40,495,204.24 $11,580,014.20 $3,234,381.20 $42,914,529.11 $12,277,243.20 $3,363,756.45 $45,484,659.18 $13,017,713.62 $3,498,306.70 $48,215,201.42 $13,804,162.24 $3,638,238.97 $51,116,382.11 $14,639,501.35 $3,783,768.53 $54,199,087.04 $15,526,830.14 $3,935,119.27 Final Total: $41,679,327.43 $44,092,548.39 $46,652,679.49 $49,368,929.80 $52,251,095.87 $55,309,599.64 $58,555,528.75 $62,000,679.50 $65,657,602.63 $69,539,651.98 $73,661,036.46 $577,089,352.52 $435,523,399.61 5% Surcharge Model Potential Venus: Revenue Post-PED Incorporated Attendance Drop Off Projected Annual Increase in Ticket Prices Projected Revenue for Year 1 Projected Revenue for Year 2 Projected Revenue for Year 3 Projected Revenue for Year 4 Projected Revenue for Year 5 Projected Revenue for Year 6 Projected Revenue for Year 7 Projected Revenue for Year 8 Projected Revenue for Year 9 Projected Revenue for Year 9 Projectected Total Revenue for 10 Years Projectected NPV Revenue (.05) for 10 Years Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two LCA $14,354,935.95 $3,110,218.90 $4,250,515.50 0.07 0.04 0.04 $15,296,619.75 $3,234,627.65 $4,420,536.12 $16,300,078.00 $3,364,012.76 $4,597,357.56 $17,369,363.12 $3,498,573.27 $4,781,251.87 $18,508,793.34 $3,638,516.20 $4,972,501.94 $19,722,970.18 $3,784,056.85 $5,171,402.02 $21,016,797.03 $3,935,419.12 $5,378,258.10 $22,395,498.91 $4,092,835.89 $5,593,388.42 $23,864,643.64 $4,256,549.32 $5,817,123.96 $25,430,164.27 $4,426,811.30 $6,049,808.92 $27,098,383.04 $4,603,883.75 $6,291,801.28 - - - - - - Ford Field $1,584,364.62 $9,990,120.00 - 0.04 0.07 - $1,647,739.20 $10,645,471.87 - $1,713,648.77 $11,343,814.83 - $1,782,194.72 $12,087,969.08 - $1,853,482.51 $12,880,939.85 - $1,927,621.81 $13,725,929.51 - $2,004,726.68 $14,626,350.48 - $2,084,915.75 $15,585,839.07 - $2,168,312.38 $16,608,270.12 - $2,255,044.87 $17,697,772.64 - $2,345,246.67 $18,858,746.52 - - - - - - - Comerica Park $5,840,315.08 $1,007,352.73 - 0.04 0.07 - $6,073,927.69 $1,073,435.07 - $6,316,884.79 $1,143,852.41 - $6,569,560.19 $1,218,889.13 - $6,832,342.59 $1,298,848.26 - $7,105,636.30 $1,384,052.70 - $7,389,861.75 $1,474,846.56 - $7,685,456.22 $1,571,596.49 - $7,992,874.47 $1,674,693.22 - $8,312,589.45 $1,784,553.10 - $8,645,093.02 $1,901,619.78 - - - - - - - Fox Theater $2,702,943.75 - - 0.07 - - $2,880,256.86 - - $3,069,201.71 - - $3,270,541.34 - - $3,485,088.85 - - $3,713,710.68 - - $3,957,330.10 - - $4,216,930.96 - - $4,493,561.63 - - $4,788,339.27 - - $5,102,454.33 - - - - - - - - Fillmore Detroit $1,597,921.83 - - 0.07 - - $1,702,745.50 - - $1,814,445.60 - - $1,933,473.23 - - $2,060,309.08 - - $2,195,465.35 - - $2,339,487.88 - - $2,492,958.29 - - $2,656,496.35 - - $2,830,762.51 - - $3,016,460.53 - - - - - - - - Masonic Temple $931,887.58 - - 0.07 - - $993,019.41 - - $1,058,161.48 - - $1,127,576.87 - - $1,201,545.92 - - $1,280,367.33 - - $1,364,359.42 - - $1,453,861.40 - - $1,549,234.71 - - $1,650,864.51 - - $1,759,161.22 - - - - - - - - Detroit Opera House $345,270.90 - - 0.04 - - $360,566.40 - - $376,539.49 - - $393,220.19 - - $410,639.85 - - $428,831.19 - - $447,828.41 - - $467,667.21 - - $488,384.87 - - $510,020.32 - - $532,614.22 - - - - - - - - Fisher Theatre $2,704,165.50 - - 0.02 - - $2,758,248.81 - - $2,813,413.79 - - $2,869,682.06 - - $2,927,075.70 - - $2,985,617.22 - - $3,045,329.56 - - $3,106,236.15 - - $3,168,360.88 - - $3,231,728.09 - - $3,296,362.66 - - - - - - - - Sound Board at Motor City Casino $16,340,045.76 - - 0.07 - - $17,411,952.76 - - $18,554,176.86 - - $19,771,330.87 - - $21,068,330.17 - - $22,450,412.63 - - $23,923,159.70 - - $25,492,518.97 - - $27,164,828.22 - - $28,946,840.95 - - $30,845,753.72 - - - - - - - - Music Hall $1,930,217.93 - - 0.07 - - $2,056,840.23 - - $2,191,768.95 - - $2,335,548.99 - - $2,488,761.00 - - $2,652,023.72 - - $2,825,996.48 - - $3,011,381.85 - - $3,208,928.50 - - $3,419,434.21 - - $3,643,749.09 - - - - - - - - Saint Andrew Hall + The Shelter $285,072.67 - - 0.07 - - $303,773.43 - - $323,700.97 - - $344,935.75 - - $367,563.54 - - $391,675.71 - - $417,369.63 - - $444,749.08 - - $473,924.62 - - $505,014.08 - - $538,143.00 - - - - - - - - Aretha Franklin Amphitheatre $955,628.44 - - 0.07 - - $1,018,317.66 - - $1,085,119.30 - - $1,156,303.13 - - $1,232,156.61 - - $1,312,986.09 - - $1,399,117.97 - - $1,490,900.11 - - $1,588,703.16 - - $1,692,922.09 - - $1,803,977.78 - - - - - - - - Outdoor Annual Events: Movement $291,981.30 0.05 $305,120.46 $318,850.88 $333,199.17 $348,193.13 $363,861.83 $380,235.61 $397,346.21 $415,226.79 $433,912.00 $453,438.04 Motor City Pride $8,865.00 0.03 $9,139.82 $9,423.15 $9,715.27 $10,016.44 $10,326.95 $10,647.09 $10,977.14 $11,317.44 $11,668.28 $12,029.99 African World Festival $8,687.70 0.03 $8,957.02 $9,234.69 $9,520.96 $9,816.11 $10,120.41 $10,434.14 $10,757.60 $11,091.09 $11,434.91 $11,789.39 Grand Prix $71,136.00 $130,416.00 $97,812.00 0.04 0.04 0.04 $73,981.44 $135,632.64 $101,724.48 $76,940.70 $141,057.95 $105,793.46 $80,018.33 $146,700.26 $110,025.20 $83,219.06 $152,568.27 $114,426.21 $86,547.82 $158,671.00 $119,003.25 $90,009.73 $165,017.85 $123,763.38 $93,610.12 $171,618.56 $128,713.92 $97,354.53 $178,483.30 $133,862.48 $101,248.71 $185,622.63 $139,216.97 $105,298.66 $193,047.54 $144,785.65 Total 1: $49,953,440.00 $14,238,107.63 $4,348,327.50 $52,901,206.43 $15,089,167.24 $4,522,260.60 $56,031,589.13 $15,992,737.94 $4,703,151.02 $59,356,184.19 $16,952,131.74 $4,891,277.06 $62,887,333.91 $17,970,872.58 $5,086,928.15 $66,638,175.22 $19,052,710.06 $5,290,405.27 $70,622,691.20 $20,201,634.01 $5,502,021.48 $74,855,765.99 $21,421,890.01 $5,722,102.34 $79,353,243.27 $22,717,995.96 $5,950,986.44 $84,131,988.51 $24,094,759.66 $6,189,025.90 $89,209,955.35 $25,557,297.59 $6,436,586.93 Final Total: $68,539,875.13 $72,512,634.27 $76,727,478.10 $81,199,593.00 $85,945,134.64 $90,981,290.55 $96,326,346.69 $101,999,758.35 $108,022,225.67 $114,415,774.06 $121,203,839.87 $949,334,075.20 $716,435,787.36 10% Surcharge Model Potential Venus: Revenue Post-PED Incorporated Attendance Drop Off Projected Annual Increase in Ticket Prices Projected Revenue for Year 1 Projected Revenue for Year 2 Projected Revenue for Year 3 Projected Revenue for Year 4 Projected Revenue for Year 5 Projected Revenue for Year 6 Projected Revenue for Year 7 Projected Revenue for Year 8 Projected Revenue for Year 9 Projected Revenue for Year 9 Projectected Total Revenue for 9 Years Projectected NPV Revenue (.05) for 9 Years Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two Type One Type Two Type Two LCA $28,346,455.80 $6,157,605.09 $8,415,162.00 0.07 0.04 0.04 $30,205,983.30 $6,403,909.29 $8,751,768.48 $32,187,495.80 $6,660,065.67 $9,101,839.22 $34,298,995.53 $6,926,468.29 $9,465,912.79 $36,549,009.64 $7,203,527.02 $9,844,549.30 $38,946,624.67 $7,491,668.10 $10,238,331.27 $41,501,523.25 $7,791,334.83 $10,647,864.52 $44,224,023.17 $8,102,988.22 $11,073,779.10 $47,125,119.09 $8,427,107.75 $11,516,730.27 $50,216,526.90 $8,764,192.06 $11,977,399.48 $53,510,731.07 $9,114,759.74 $12,456,495.46 - - - - - - Ford Field $3,183,107.78 $19,916,460.00 - 0.04 0.07 - $3,310,432.09 $21,222,979.78 - $3,442,849.37 $22,615,207.25 - $3,580,563.35 $24,098,764.84 - $3,723,785.88 $25,679,643.82 - $3,872,737.31 $27,364,228.45 - $4,027,646.81 $29,159,321.84 - $4,188,752.68 $31,072,173.35 - $4,356,302.79 $33,110,507.92 - $4,530,554.90 $35,282,557.24 - $4,711,777.09 $37,597,093.00 - - - - - - - Comerica Park $11,562,644.00 $1,963,046.35 - 0.04 0.07 - $12,025,149.76 $2,091,822.19 - $12,506,155.75 $2,229,045.72 - $13,006,401.98 $2,375,271.12 - $13,526,658.06 $2,531,088.91 - $14,067,724.39 $2,697,128.34 - $14,630,433.36 $2,874,059.96 - $15,215,650.70 $3,062,598.29 - $15,824,276.72 $3,263,504.74 - $16,457,247.79 $3,477,590.65 - $17,115,537.70 $3,705,720.60 - - - - - - - Fox Theater $5,267,275.00 - - 0.07 - - $5,612,808.24 - - $5,981,008.46 - - $6,373,362.62 - - $6,791,455.20 - - $7,236,974.66 - - $7,711,720.20 - - $8,217,609.05 - - $8,756,684.20 - - $9,331,122.68 - - $9,943,244.33 - - - - - - - - Fillmore Detroit $3,113,898.94 - - 0.07 - - $3,318,170.71 - - $3,535,842.71 - - $3,767,793.99 - - $4,014,961.28 - - $4,278,342.74 - - $4,559,002.02 - - $4,858,072.56 - - $5,176,762.12 - - $5,516,357.71 - - $5,878,230.78 - - - - - - - - Masonic Temple $1,769,021.79 - - 0.07 - - $1,885,069.62 - - $2,008,730.19 - - $2,140,502.89 - - $2,280,919.88 - - $2,430,548.22 - - $2,589,992.19 - - $2,759,895.68 - - $2,940,944.83 - - $3,133,870.81 - - $3,339,452.74 - - - - - - - - Detroit Opera House $685,323.60 - - 0.04 - - $715,683.44 - - $747,388.21 - - $780,497.51 - - $815,073.55 - - $851,181.31 - - $888,888.64 - - $928,266.41 - - $969,388.61 - - $1,012,332.52 - - $1,057,178.85 - - - - - - - - Fisher Theatre $5,370,927.00 - - 0.02 - - $5,478,345.54 - - $5,587,912.45 - - $5,699,670.70 - - $5,813,664.11 - - $5,929,937.40 - - $6,048,536.14 - - $6,169,506.87 - - $6,292,897.00 - - $6,418,754.94 - - $6,547,130.04 - - - - - - - - Sound Board at Motor City Casino $31,669,367.04 - - 0.07 - - $33,746,877.52 - - $35,960,672.68 - - $38,319,692.81 - - $40,833,464.66 - - $43,512,139.94 - - $46,366,536.32 - - $49,408,181.10 - - $52,649,357.78 - - $56,103,155.65 - - $59,783,522.67 - - - - - - - - Music Hall $3,794,293.85 - - 0.07 - - $4,043,199.53 - - $4,308,433.42 - - $4,591,066.65 - - $4,892,240.62 - - $5,213,171.60 - - $5,555,155.66 - - $5,919,573.87 - - $6,307,897.92 - - $6,721,696.02 - - $7,162,639.28 - - - - - - - - Saint Andrew Hall + The Shelter $550,993.16 - - 0.07 - - $587,138.31 - - $625,654.59 - - $666,697.53 - - $710,432.89 - - $757,037.28 - - $806,698.93 - - $859,618.38 - - $916,009.34 - - $976,099.56 - - $1,040,131.69 - - - - - - - - Aretha Franklin Amphitheatre $1,907,034.75 - - 0.07 - - $2,032,136.23 - - $2,165,444.37 - - $2,307,497.52 - - $2,458,869.35 - - $2,620,171.18 - - $2,792,054.41 - - $2,975,213.18 - - $3,170,387.17 - - $3,378,364.57 - - $3,599,985.28 - - - - - - - - Outdoor Annual Events: Movement $952,646.70 0.05 $995,515.80 $1,040,314.01 $1,087,128.14 $1,136,048.91 $1,187,171.11 $1,240,593.81 $1,296,420.53 $1,354,759.46 $1,415,723.63 $1,479,431.19 Motor City Pride $28,500.00 0.03 $29,383.50 $30,294.39 $31,233.51 $32,201.75 $33,200.01 $34,229.21 $35,290.31 $36,384.31 $37,512.23 $38,675.11 African World Festival $27,930.00 0.03 $28,795.83 $29,688.50 $30,608.84 $31,557.72 $32,536.01 $33,544.62 $34,584.51 $35,656.63 $36,761.98 $37,901.60 Grand Prix $230,400.00 $422,400.00 $316,800.00 0.04 0.04 0.04 $239,616.00 $439,296.00 $329,472.00 $249,200.64 $456,867.84 $342,650.88 $259,168.67 $475,142.55 $356,356.92 $269,535.41 $494,148.26 $370,611.19 $280,316.83 $513,914.19 $385,435.64 $291,529.50 $534,470.75 $400,853.07 $303,190.68 $555,849.58 $416,887.19 $315,318.31 $578,083.57 $433,562.68 $327,931.04 $601,206.91 $450,905.18 $341,048.28 $625,255.19 $468,941.39 Total 1: $98,459,819.42 $28,459,511.44 $8,731,962.00 $104,254,305.42 $30,158,007.26 $9,081,240.48 $110,407,085.55 $31,961,186.48 $9,444,490.10 $116,940,882.24 $33,875,646.81 $9,822,269.70 $123,879,878.92 $35,908,408.01 $10,215,160.49 $131,249,814.67 $38,066,939.08 $10,623,766.91 $139,078,085.08 $40,359,187.38 $11,048,717.59 $147,393,849.67 $42,793,609.45 $11,490,666.29 $156,228,146.28 $45,379,203.98 $11,950,292.94 $165,614,012.95 $48,125,546.87 $12,428,304.66 $175,586,617.72 $51,042,828.53 $12,925,436.85 Final Total: $135,651,292.85 $143,493,553.16 $151,812,762.12 $160,638,798.75 $170,003,447.41 $179,940,520.66 $190,485,990.05 $201,678,125.41 $213,557,643.21 $226,167,864.48 $239,554,883.09 $1,877,333,588.36 $1,416,847,790.39